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Content Marketing Tips: Marketing to Millennials, FTC Influencer Rules and More

Endless Events

This is especially true if your main audience online are based in Europe. If you want to read and hear more about event marketing, why not to subscribe to our blog ? From human threats to natural disasters, event professionals are responsible for their audiences safety. Inbound Marketing: Are You Doing It Right?

Marketing 259
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How to Use Social Proof to Market Your Event

Convene by PCMA

Highlight the organization behind your show and any societies or affiliated associations involved with it. Benefits Over Features Convertize, a company that helps marketers increase sales from their websites using consumer psychology, points out in a blog post that customers care more about benefits than they do about features.

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How To Write a Speaker Bio for a Conference (With Examples)

Bizzaboo

Not only can a solid bio establish credibility for your event and pique the audience’s curiosity, but it also can accelerate event promotion efforts. The best speaker bios include the following elements: The speaker’s name and title Their current affiliation (e.g., CEO of Acme Corp.)

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Closed User Groups in Travel: Benefits, Examples, and Best Practices to Enable a CUG Strategy

AltexSoft Travel

In this blog post, we’ll show you how to implement and take advantage of a closed user group strategy. Key players to use CUGs While there may be many different organizations that use closed user groups as a means of reaching specific target audiences and increasing revenue, the top three players include hotels, aggregators, and clubs.

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Email Marketing Software in the Travel Industry: Benefits, Challenges, and Success Stories

AltexSoft Travel

Businesses are challenged to keep their audience well informed at the same time as inspiring them to jet-set. Content strategists will have to find new ways to entice their audiences to provide more information about themselves in a time where users are growing skeptical of having their data collected. Personalization.

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OTA Platform: How to Choose a White-Label Solution, and When to Go Custom

AltexSoft Travel

Besides selling travel to end customers, they capitalize on affiliate programs , data products, access to inventory, and technological solutions ( travel APIs , white labels, widgets, etc.) Instead, it runs affiliate programs, meaning that you can resell their inventory via your website or, say, travel blog, earning commissions for bookings.

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Event Planning Tools: Best Tools and Apps for Fundraisers

Techsytalk

Check out this blog I wrote for Eventoozi about one of techsytalk.com’s favorite subjects – Event Planning Tools! I also really like the concept of affiliate marketing and influencer marketing – leveraging people in our network who have an audience of their own.