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DI Study: Gen Z Doesn’t Believe There Are Good Jobs in Tourism Industry

Smart Meetings

“They need to be included in the conversation and engaged with the tourism industry to develop an understanding of the value of travel and tourism,” according to a recent Destinations International (DI) and Longwoods International survey, National Resident Sentiment Towards Tourism. That will require a proactive conversation.

Tourism 242
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Storytelling for Sustainable Destinations & Tourism Marketing

Solimar International

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

MICE professionals

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Our top 7 marketing tactics for ALL tourism businesses

Tourism eSchool

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98
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How Destination Marketers Can Leverage Longer Short-Term Rentals

Advanced Travel and Tourism

With websites like Airbnb, STRs have boomed in popularity. Here are some thoughts on leveraging your short-term rentals in tourism marketing. Advertise to Work-from-Home Employees. For example, Bentonville, Arkansas , has started to advertise “come work and stay here” for short-term properties. Like what you see?

Marketing 242
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How has Social Media Changed the Tourism Industry?

Solimar International

The tourism industry looked very different merely 10 years ago. Read on to learn the history of how social media changed the tourism industry. The tourism industry before social media. TV, print, and radio advertisements prevailed as travelers and companies were still adapting to the nascent digital world.

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Event-ful Travel: 5 Winning Ways to Get Event-Goer Heads in Beds

Dana Communications

These are the tourism authorities that partner with and promote happenings in the region. At a bare minimum, you should ensure your property is listed on their official websites. But smaller-scale events are definitely out there advertising – and you should be too.

Travel 211
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Role of Tourism Consultants: Secret to Success

Solimar International

The Secret Behind Thriving Travel Destinations At the heart of every successful tourist destination, the essential role of tourism consultants operates like a well-kept secret. However, the proficiency they bring to international development, tourism, and marketing industries is irrefutable. What is the Role of Tourism Consultants?