Social Tables

JUNE 1, 2023

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Our list kicks off with event marketing ideas that help event planners, organizers, and promoters improve their content marketing strategy.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Advanced Travel and Tourism

OCTOBER 21, 2021

You see them first because each company paid to promote them and used SEM strategies to target you as a user. . Websites use SEO to target specific keywords and move up on the Google search page without promoting anything. Each step usually goes something like this: Decide which product or service you wish to advertise.

Audience 233

Audience SEO Advertising Social Media 233

Tourism eSchool

SEPTEMBER 19, 2021

3 Steps to Encourage Customer Advocacy of your Tourism Experience Online. Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Widely promoted event hashtag. Via signage in visitor centres or via social media profiles.

Online 90

Online Tourism Tourism Social Media 90

Tourism eSchool

JANUARY 15, 2023

Home 10 Ways to Build Trust With Customers Online By Rebecca White Published on January 16, 2023 Trust. Neilson’s Global Trust in Advertising - Australia : Asked Australian's the question “To what extent do you trust the follow advertising”. Can customers easily find the information they need and/or book online?

Online 52

Online Social Media Website Advertising 52

Advanced Travel and Tourism

JUNE 30, 2021

In many ways, it’s effortless promotion through the simple power of sharing. According to statistics from Status Labs , 79% of online users said they trust online reviews a much as recommendations from friends or family members. UGC provides social proof of people enjoying your destination and its features.

Benefits 246

Benefits Marketing Marketing Social Media 246

Endless Events

OCTOBER 11, 2022

That might mean giving your sponsors advertisements, sponsored sessions, or shoutouts during the event. . Social media and press coverage. Post your event on SponsorMyEvent , which is an online marketplace for sponsorships. Promoting the heck out of your sponsors on social media. . Event sponsors. .

Sponsors 296

Sponsors Social Media Events Online 296

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.

Promotion 88

Promotion Social Media Vendor Audience 88

All Conference Alert

AUGUST 31, 2023

Although it may appear that promotion calls for significant spending, there are really a number of cost-free ways you may use to successfully market your event. Below, we’ll reveal nine proven strategies in this blog post to help you promote your event for free and turn it into a smashing success! Why wait then?

Promotion 52

Promotion Advertising Social Media Audience 52

Advanced Travel and Tourism

AUGUST 12, 2021

But advertising during peak seasons (and down seasons) pays off more than companies realize. Promote Sustainable Tourism Practices. Use the opportunity to promote eco-friendly practices and talk about measurable impacts from your efforts. Including a sign-up form on your social media accounts and website.

Booking 246

Booking Marketing Marketing Social Media 246

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

Endless Events

MAY 27, 2020

On the contrary, the online world has the potential to offer even more reasons for a sponsor to want to work with you on a virtual event. Harness The Power Of The Online Landscape. There’s a reason why a handful of years ago, every company that wanted to stay afloat moved their efforts online.

Virtual Events 279

Virtual Events Sponsors Social Media Events 279

Traveler's Q

MAY 1, 2023

This includes creating a unique visual identity, using relevant hashtags for social media, and incorporating branded materials throughout the event. Branding can be incorporated into various aspects of the event, including signage, promotional materials, social media campaigns, and more.

Social Media 130

Social Media Website Audience Events 130

Social Tables

JUNE 29, 2023

From online community awareness campaigns to out-of-the-box nonprofit event planning ideas, thoughtful preparation can help increase the success of fundraising activities. They will connect with the press, generate buzz for the fundraiser, send invitations, create email campaigns, and advertise the event (both online and offline).

Event Planning 78

Event Planning Social Media Vendor Advertising 78

Solimar International

DECEMBER 22, 2023

Social Media Driven Wanderlust A Gen Z travel blogger photographs a beautiful blue tile wall in Barcelona, Spain. Online resources are the predominant method for modern travelers to use when developing their travel plans. Across all industries, influencers have largely replaced traditional forms of advertising and marketing.

Trends 98

Trends Travel Travel Social Media 98

Bizzaboo

AUGUST 7, 2023

Consider early bird discounts, group packages, or promotional codes to entice potential attendees to register. 6 Event Promotion Strategies To Boost Registration Numbers Bizzabo’s event promotion guide is a treasure trove for every event marketer who aims to master the art of event promotion.

Registration 92

Registration Social Media Events Advertising 92

Endless Events

JUNE 1, 2020

Plus, they can also be used as a tool to promote sponsors. And if you’re looking to promote your main sponsor, push notifications that remind attendees about sponsored sessions or offers is also a great way to do so! There are several ways to monetize a virtual event, and digital advertising is one of them.

Virtual Events 351

Virtual Events Sponsors Event Apps Events 351

Endless Events

JUNE 10, 2022

Social media. Did we promote to the right audience for the event? It’s also how many sponsorships and advertisers you were able to get. There are a few ways to measure engagement for your event: Online mentions. Net promoter score. Create a thriving online community. Conversion funnel.

Meeting 348

Meeting Sponsors Audience Events 348

Bizzaboo

JANUARY 8, 2024

Event marketing focuses on promoting your event to attract attendees and generate interest. It involves various marketing strategies and tactics, such as social media campaigns, email marketing, content creation, and advertising. Although event branding and marketing are distinct, they are closely intertwined.

Conference 105

Conference Social Media Sponsors Registration 105

Convene by PCMA

MARCH 13, 2023

Later, a baking competition is added to the live event, turning it into a sponsorable activation, and the digital audience is invited to bake at home and share their recipes online for further engagement. Make the Q&A available to a select audience and advertise that someone from the sponsor’s team will be part of the panel.

Sponsors 98

Sponsors Audience Advertising Social Media 98

DCI

JULY 21, 2023

Create Spanish language advertising materials and social media content to maximize the reach and potential of working with travel trade professionals catering to Latino travelers who may – or may not – be bilingual. Keep it Up Online Don’t stop at success stories.

Travel 79

Travel Travel Social Media Culture 79

Sojern

AUGUST 23, 2021

Is retargeting a big part of your online marketing strategy? Online advertising has relied on third-party cookies to retarget, track history of online behaviors across different websites, collect data, and serve ads for many years. . They will enable advertisers to target consumers wherever they’re logged in online (e.g.

Advertising 104

Advertising Website Booking Prospect 104

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Stova

JUNE 30, 2023

Develop a Comprehensive Marketing Plan A well-thought-out marketing plan is the backbone of successful event promotion. Leverage Email Marketing Email marketing remains one of the most effective channels for event promotion. Start by setting clear objectives and defining measurable goals for your event registration.

Registration 52

Registration Marketing Marketing Social Media 52

Endless Events

JUNE 29, 2020

As a result, event organizers are making use of available technologies such as virtual reality (VR), online collaboration, and streaming at venues in conjunction with contactless solutions for safe operations. . Advanced Advertising Techniques . Contingency Planning . Contactless Solutions For Post-Pandemic Events.

Events 327

Events Advertising Technology Technology 327

ITA Group

SEPTEMBER 30, 2021

When everyone is fighting for share, brand advocates can help deliver warmer leads, promote your brand to people who have never heard of it, and even passively sell for your brand. Due to social media and countless review sites, customers have more power than ever before to impact your company’s online reputation.

Social Media 88

Social Media Advertising Promotion Benefits 88

Social Tables

JUNE 22, 2022

Community events are perfect for promoting positive change, and there’s opportunity for improvement in every community. Book entertainment, choose an appealing event venue, and advertise event tickets throughout the region. . Community event ideas for social and cultural development. Organize monthly regional mega-markets.

Events 147

Events Promotion Seminar Sponsors 147

Traveler's Q

NOVEMBER 16, 2023

Social media has revolutionized the way events are marketed, organized, and experienced. By harnessing the power of social media, event planners can create a more engaging and interactive experience for attendees, both during and after the event. It has also become an essential tool for event social media marketing.

Social Media 130

Social Media Media Attendee Promotion 130

Motivation Excellence

JANUARY 26, 2019

An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. This may include direct email marketing, social media platforms, TV commercials, or print ads. Online advertising through options like Facebook and AdWords. Annual sales promotions.

Communications 130

Communications Communications Marketing Marketing 130

Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media.

Tourism 52

Tourism Tourism Social Media Website 52

Endless Events

APRIL 22, 2020

Instead of checking out virtual event pricing from other events, take a look at online course platforms. A great way to get a benchmark is to see how these online courses are priced. Not only will you be bringing in continuous revenue from what could be considered a dormant source, but you’re also promoting future live virtual events.

Virtual Events 292

Virtual Events Affiliate Events Speakers 292

Tourism eSchool

MAY 9, 2023

Likewise, research indicates that 64% of people who watch travel-related videos do it when thinking about taking a trip, and three in five use online videos to narrow down their brand, destination, or activity choices. Where do you promote yourself, and are your images/videos there up-to-date? It’s time to hire a photographer!

Tourism 89

Tourism Tourism Social Media Website 89

Solimar International

JUNE 22, 2021

This can result in a higher interest in returning to the destination and in sharing the experience, either with family and friends or on social media. For that purpose, DMOs should offer contact possibilities via phone, mail but also social media and answer those inquiries as fast as possible.

Social Media 96

Social Media Destination Management Website Booking 96

Bizzaboo

FEBRUARY 25, 2024

With the rise of social responsibility and ethical consumerism, companies must carefully consider the impact of their sponsorship choices. Media Partnerships Media partnerships involve collaborating with media outlets to promote the event and reach a wider audience. Will it harm the environment or the community?

Sponsors 86

Sponsors Promotion Events Sustainability 86

Interface Tourism Spain

JUNE 27, 2022

Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this social network is among the most used globally, along with Facebook and Whatsapp. According to the IAB 2022 analysis, 85% of the Spanish population use social media.

Social Network 52

Social Network Networking Travel Travel 52

Tourism eSchool

FEBRUARY 13, 2022

And, while not everyone is on social media, nearly everyone has an email address, and it’s because of this that your customers are more likely to see and read an email than a social media update. So, email is a targeted way to let people know about your latest sales promotion or campaigns. Email drives sales.

Tourism 52

Tourism Tourism Marketing Marketing 52

Solimar International

AUGUST 2, 2023

As they utilize their broad knowledge and expertise, these tourism consultants carve a path toward prosperity for their clients, showcasing the undeniable importance of their role in shaping and promoting sustainable travel destinations.

Consulting 98

Consulting Tourism Tourism Sustainability 98

Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. Are you responsible for promoting an event for your business, local community, visitor centre, council or region? If so, social media is a fantastic low cost way to let people know about and book tickets for your event. By Rebecca White.

Social Media 91

Social Media Media Promotion Tourism 91