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What is a Destination Management Organization (DMO) and Why Should Destinations Care?

Solimar International

They need the support of destination management organizations (DMOs) to help market, manage, succeed. This article answers the question: what is a DMO and why the tourism industry should care about them. It is important to know about destination management first. But how and why? So, what is a DMO?

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Role of Tourism Consultants: Secret to Success

Solimar International

The Secret Behind Thriving Travel Destinations At the heart of every successful tourist destination, the essential role of tourism consultants operates like a well-kept secret. However, the proficiency they bring to international development, tourism, and marketing industries is irrefutable.

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Storytelling for Sustainable Destinations & Tourism Marketing

Solimar International

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

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How has Social Media Changed the Tourism Industry?

Solimar International

The tourism industry looked very different merely 10 years ago. Read on to learn the history of how social media changed the tourism industry. The tourism industry before social media. TV, print, and radio advertisements prevailed as travelers and companies were still adapting to the nascent digital world.

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Tourism Improvement District – A Funding Model Case Study

Solimar International

A Tourism Improvement District (TID) is a revolutionary way to fund destination marketing programs. They are typically run by local businesses that collaborate and invest collectively to support the growth and development of their destination’s tourism industry. West Hollywood Tourism Improvement District Case Study.

Tourism 98
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Sustaining the Resilience of Community-Based Tourism Initiatives in Brazil

Solimar International

This paradigm shift reinterprets tourism models, emphasizing consciousness, autonomy, and bottom-up strategies while detaching from predatory practices. Community-Based Tourism (CBT) exemplifies sustainable tourism, promoting local development through social justice, resource redistribution, sustainability, and empowerment.

Tourism 52
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Sustainable Tourism in Liberia: Digital Marketing and Development

Solimar International

Tragically, this political turmoil also destroyed Liberia’s tourism sector. The government also aims to do this through digital marketing and sustainable development of their tourism sector. With more tourists, the Liberian tourism sector will be able to develop further. million hectares of forested land: 43.4%