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Summer 2024 Travel Trends with Meaning

Smart Meetings

This summer is looking at experiential travel—whether that be a relaxing health and wellness retreat, a culturally rich destination or an environmentally conscious and responsible gathering, summer 2024 trends are geared towards progressive practices.

Trends 147
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12 Travel Trends Making Moves in 2024

Dana Communications

Revenge travel, brocations, babymoons, staycations, bleisure…you’ve heard about them all, and they’re still around. 2024 follows suit and ushers in some interesting travel trends that will be popping up on your radar soon. Culinary Travel – Will people travel for food? This trend will extend into 2024.

Trends 221
MICE professionals

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The 2024 Travel Outlook Survey Results: Appealing to the Traveler’s Niche Interest

Advanced Travel and Tourism

“Local gastronomy, nature, wellness and rural tourism experiences will take centre stage in travel in 2024.” Watching consumer travel trends to stay ahead of the curve is essential for a nimble organization. And if you are what you eat, gastronomy tourism is a brilliant way to experience local culture and custom.

Travel 179
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The 2024 Travel Outlook Survey Results: Slicing Up the Paid Media Pie

Advanced Travel and Tourism

Based on our recent findings and given all the options at their disposal — both digital and traditional — how are DMO marketers planning to allocate paid media resources in 2024? To support these campaigns, a good number of DMOs (21%) said they planned to invest more money in creative.

Media 213
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The 2024 Travel Outlook Survey Results: What are DMO’s Marketing Priorities?

Advanced Travel and Tourism

Our 2024 Travel Outlook survey highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers.

Marketing 239
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GMID 2024: Events Scheduled for Global Meetings Industry Day

Smart Meetings

Meetings planners converge to share their experiences April 11th, 2024, marks the annual Global Meetings Industry Day (GMID) where meeting professionals all over the world will be able to share and learn from each other about the importance of the meetings industry on a global scale. Travel is essential to the success of the U.S.

Meeting 246
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The 2024 Travel Outlook Survey Results are Here

Advanced Travel and Tourism

When you’re thinking about how you can best reach travelers and potential travelers as they move across their digital journey, these four considerations are the key to success. Sounds simple enough? Yes and no. Without a carefully planned strategy, you’re at risk of being overshadowed by competing destinations.

Travel 231