Remove tag destination-updates
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How to Enhance Authentic Storytelling with Tourism Ambassadors

The Abbi Agency

And for the same reason, we shop at small businesses because we saw a trusted friend tag the brand on social media. When it comes to positioning your destination, ambassadors are your North Star. These are people who will recommend your destination passionately and genuinely. We call these people your “superfans.”

Tourism 246
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How Meeting Profs Can Find the Right Event Tech

Smart Meetings

Once you have identified your final destination, you’re gonna have to navigate through those waters to overcome certain challenges to make it successful,” said Nguyen. Nguyen suggested asking vendors what exactly is included in the total price tag. Ask how often the vendor updates their technology,” Nguyen suggested.

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MICE professionals

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3 Steps to Encourage Customer Advocacy of your Tourism Experience Online

Tourism eSchool

Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? It also includes the great photos, videos and updates customers share on social media that mention your business or region by tagging your social media account and/or using your promoted hashtag.

Online 90
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3 Ways for Tourism Brands to Optimise YouTube

Tourism eSchool

Well, now is the time to give it some love with some simple updates! For Trip Planning Once people know their next holiday destination, they are using YouTube videos to help them plan out the finer details of their trip. This would be any up-to-date, professional videos of your Tourism Business or Destination.

Tourism 90
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How Tourism Businesses can use Hashtags to Attract New Customers

Tourism eSchool

So in this update we cover the what, why and how to use hashtags when sharing updates on these social media channels to help you attract new customers to your tourism business or region! Common hashtags include: Destination specific: Such as #seeaustralia, #southaustralia, #margaretriver, #melbourne, #bondibeach.

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10 Ways to Build Trust With Customers Online

Tourism eSchool

When you only have limited time and marketing dollars as many of us do in small business and destination marketing, you want to focus your precious marketing resources on activities that bring you the best return on your investment – that is, activities that are seen as most “trustworthy” by your potential customers.

Online 89
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Digital Tools for the Smart Place Marketer

DCI

Twenty years ago, if an economic development organization (EDO) or destination marketing organization (DMO) wanted to market their region it was common to take out an advertisement in the newspaper, TV, radio or billboard, secure earned coverage and pick up the phone for “old fashioned” cold calls or word-of-mouth conversations.