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U.S. Travel Launches Sustainable Travel Coalition

Smart Meetings

Travel Association has launched the Sustainable Travel Coalition, designed to bring its members together to develop and focus on strategies that will ensure a more sustainable future. With nearly 60 members, the Sustainable Travel Coalition will act as a forum to inform U.S. The post U.S.

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Travel deeper, not further – a new model for sustainable incentive travel?

Pádraic Gilligan

Pádraic Gilligan, Managing Partner, SoolNua and Chief Marketing Officer, SITE Turning Adversity into Opportunity Late of Lonely Planet, Oliver Smith found himself out of a job due to the pandemic. appeared first on padraicino.

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Smart Moves: Marriott Marquis Washington, DC Appoints Sustainability Concierge

Smart Meetings

Stephanie Miller, sustainability concierge, will guide hotel guests to their most sustainable visits Marriott Marquis Washington, DC is one of the District of Columbia’s largest LEED Silver-certified hotels, and true to its green nature, it has rolled out a new sustainability program , right in time for its 10th anniversary.

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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

Marketing 244
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Sustainable Travel Made Easy with WeTravel’s New Course

Smart Meetings

The free course in partnership with Tourism Cares discusses how to offset carbon emissions, find sustainable suppliers and offer equal opportunities for women. The best way to combat climate change is through large-scale action, which is where WeTravel Academy ’s new sustainable tourism course comes in. More Travel-focused Resources.

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Storytelling for Sustainable Destinations & Tourism Marketing

Solimar International

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

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Summer 2024 Travel Trends with Meaning

Smart Meetings

This summer is looking at experiential travel—whether that be a relaxing health and wellness retreat, a culturally rich destination or an environmentally conscious and responsible gathering, summer 2024 trends are geared towards progressive practices.

Trends 147