DCI

MAY 26, 2022

So much of destination marketing is about describing the experience of an outsider in a destination – but there is untapped value in using local media as ambassadors in destination marketing as well. DMOs are the hub of everything, but local media are one of the strongest spokes in the destination marketing wheel.

Media 78

Media Marketing Marketing Social Media 78

Interface Tourism Spain

JULY 6, 2022

Influencer strategies are part of the marketing plans and 360 strategies of brands and tourist destinations, in the inspiration and awareness phases. But how can we develop an effective influencer marketing strategy? . Social Media and Digital Marketing Manager. Patricia Erustes.

Communications 52

Communications Communications Social Network Advertising 52

Crowdriff

SEPTEMBER 21, 2017

This idea really struck us as fresh and relevant – which is why we wrote up this recap of his talk, along with some ideas on what it means to apply this concept to your own tourism marketing strategy. Jay Baer emphasizes the fact that talk triggers are specific and intentional market differentiators. pic.twitter.com/XZoeI168ur.

Tourism 52

Tourism Tourism Marketing Marketing 52

Crowdriff

JANUARY 28, 2019

Social networks keep introducing new ways to help brands connect with their audience through video. Live video in particular is a medium that’s steadily gaining popularity as b rands use it to broadcast live streams to their social media audiences. . View this post on Instagram. inhendricks. …And we’re live!

Tourism 52

Tourism Tourism Social Media Audience 52

Crowdriff

JUNE 28, 2018

When it comes to using social photos and videos in marketing, it can be tricky trying to figure out what’s “ok” to do and what’s not. After all, different regions have different laws, and different social networks have different terms. Because of copyright , a user retains the rights to whatever they post on social media.

Marketing 52

Marketing Marketing Social Network Automation 52

Interface Tourism Spain

APRIL 12, 2023

The growing figures of social media, the difference in costs (at least at that time) and the rise in media audiences open to embracing new channels of diffusion, offered solid arguments to start investing. A growing audience Social networks are growing exponentially.

Travel 52

Travel Travel Social Media Fashion 52

Crowdriff

OCTOBER 30, 2017

So, we’ve compiled a list of 9 creative UGC marketing campaigns to give you ample inspiration, and help you start reaping the benefits of UGC. Last autumn, Explore Georgia decided to reach out to an underserved demographic in the destination marketing market: millennial pet owners. Why this UGC marketing campaign stands out.

Marketing 52

Marketing Marketing Social Media Media 52

Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. If so, social media is a fantastic low cost way to let people know about and book tickets for your event. However, too often we see smaller events not making full use of social media to inspire new people to attend their events.

Social Media 91

Social Media Media Promotion Tourism 91

Crowdriff

NOVEMBER 8, 2017

When you think about UGC marketing, it’s likely in the context of social media. Most DMOs use visual UGC primarily to engage with customers across social networks or on website galleries. However, UGC marketing is evolving. 3 | Blurring the lines between UGC, owned & paid media.

Trends 52

Trends Marketing Marketing Social Network 52

DCI

APRIL 7, 2022

So what better a day to dig into the topic of the re-emergence of the global meetings market than today! DCI’s latest edition of “Winning Strategies In Destination Marketing: A View From Meeting Planners” illustrates that in-person meetings are no longer the best way to attract bookings. Social Networks for the Win?

Planner 52

Planner Trade Show Meeting Social Network 52

Interface Tourism Spain

APRIL 12, 2023

The growing figures of social networks, the difference in costs (now not so disparate) and the fall in media audiences still reluctant to embrace the new channels of diffusion, offered solid arguments to start investing. A growing audience Social networks grow exponentially.

Travel 52

Travel Travel Social Network Communications 52

AltexSoft Travel

JULY 14, 2022

Obviously, the travel industry has to keep up with customer demand, so today we explore what experiential tourism is about and how travel businesses can capitalize on this strive for exclusivity and adventure. on marketing or technology), as well as payment processing services and analytics tools. What is experiential travel?

Travel 105

Travel Travel Affiliate Booking 105

Crowdriff

MAY 16, 2018

Well, Facebook is attempting to help destination marketers do just that. Back in March, Facebook unveiled its new Trip Consideration feature — and it seems like the world’s largest social network had destination marketers top of mind when designing it. Is it a good fit for your tourism organization?

Travel 52

Travel Travel Social Network Social Media 52

Tourism eSchool

MAY 18, 2022

Best Practice Destination Marketing Principles. But all of this needs to be done with good governance from community and industry custodians in a continuous feedback loop to ensure any marketing is executed responsibly and respectfully. Responsible Marketing. By Paige Rowett. Published on May 19, 2022. Planning Principles.

Marketing 98

Marketing Marketing Tourism Tourism 98

AltexSoft Travel

JANUARY 31, 2020

Airline industry made an impact on how we buy things today, and how those things are marketed. Driven by insane competition, airlines relied upon many tools to survive on the market. Besides innovative technologies themselves, marketing plays a huge role in running business successfully. Understanding the air travel market.

Airlines 121

Airlines Advertising Marketing Marketing 121

Crowdriff

JANUARY 2, 2019

On any given day, there are thousands of photos and videos being shared by people on social media. Marketers wanting to tap into this content are often held back because of the time required to manually get rights to social UGC photos and videos, on top of the headache of keeping track of which photos have which rights.

Management 52

Management Social Network Social Media Tourism 52

Travel Daily Media

APRIL 25, 2016

“This year, TCEB continues to promote the readiness of Thailand’s MICE industry through a competitive digital MICE strategy, using online channels to support the bureau’s key marketing activities while aligning both traditional and digital activities in the same direction,” said Nopparat Maythaveekulchai, president of TCEB.

Social Network 40

Social Network Online Website Social Media 40