Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

AUGUST 4, 2023

In B2B marketing, building meaningful connections and nurturing customer relationships are critical drivers of success. Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall.

B2B 52

B2B Event Marketing Marketing Marketing 52

Endless Events

APRIL 20, 2018

This week, we’ve selected a few content marketing tip. These will help you navigate the fast-paced world of digital marketing. There are also a few new rules back home since the FTC released their guidelines for influencer marketing. Inbound Marketing: Are You Doing It Right? GDPR and Marketing: Does It Affect You?

Marketing 259

Marketing Marketing Registration Regulations 259

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Event Registrations. #

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Social Tables

JULY 31, 2021

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Product launches.

Registration 174

Registration Advertising Retail Events 174

Bizzaboo

AUGUST 7, 2023

Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience.

Registration 92

Registration Social Media Events Advertising 92

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

InEvent

FEBRUARY 23, 2024

Navigating the complexities of event planning, you understand the importance of a strong online presence. Your event’s website is more than just a digital brochure; it’s the cornerstone of your marketing strategy, the first point of contact with your audience, and a critical tool for driving registrations and engagement.

Website 52

Website Planner Registration Online 52

Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. Without further ado, let us begin from the basics: what is a hybrid event? your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

MARCH 24, 2022

While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Hopefully, some of these will help inspire you to embrace the benefits of event platforms and take your event strategy to the next level.

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Platform Sponsors Events Registration 334

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Smart Meetings

JANUARY 6, 2022

Aventri, which was founded in 2008, had grown into a global provider of data-driven solutions for event sourcing, marketing, registration, onsite technology, data security and reporting. Capabilities include: Event Marketing Website and Registration to create a seamless attendee journey from beginning to end.

Platform 264

Platform Financial Services Registration Virtual Events 264

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing? Why is Event Branding Important?

Conference 105

Conference Social Media Sponsors Registration 105

MeetingsNet

JUNE 1, 2017

An EventBrite study explores ways event email marketers can grow their lists, time their messages, and sell more tickets. the majority of whom—51 percent—planned business events, along with festivals (14 percent), classes (12 percent), and musical (7 percent) and sporting events (5 percent). and 51 percent of U.K.

Registration 87

Registration Marketing Marketing Social Media 87

Bizzaboo

JANUARY 17, 2023

Due to its potential, some folks even think ChatGPT may ultimately disrupt the conventional internet search market, toppling Google’s dominance. Although ChatGPT is likely the most popular tool of its kind on the market today, it’s not the only one. How To Use ChatGPT for Event Marketing Content. Got writer’s block?

Marketing 116

Marketing Marketing Social Media Speakers 116

Social Tables

OCTOBER 20, 2022

We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike. In this list, we cover tips to help you drive registration, boost webinar attendance, and host better virtual events overall. Plan better virtual events with these webinar best practices.

Registration 158

Registration Virtual Events Advertising Social Media 158

Endless Events

MAY 18, 2018

Start with your event invite emails by using killer subject lines. Next, make registration and check-in a breeze. Your Guide to Event Registrations. Registration is the first opportunity for attendees to form a concrete opinion about your event. This guide gives you the lowdown on event registration.

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Audience Registration Events Social Media 263

Eventtia

APRIL 22, 2024

Choosing the right event ticketing platform can be a game-changer for event managers. One can use ticketing solutions for multiple purposes, including setting up landing pages, creating registration forms, generating invoices, sending automated emails, and more. What makes Eventtia different?

Platform 62

Platform Registration Automation Events 62

Convene by PCMA

APRIL 14, 2023

PCMA Editor in Chief Michelle Russell and Joe Colangelo, founder of event data company Bear Analytics, discuss how marketers can use event data at Convening Leaders 2023. We’ve captured highlights of his presentation in his words: On personalization: One of the areas events are personalization deficient in is content discovery.

Marketing 98

Marketing Marketing Trade Show Registration 98

Bizzaboo

AUGUST 3, 2023

To help you vet a software partner and make the right decision, we’ve curated more than 20 questions to ask event management software providers during your next demo. The Growth of the Event Management Software Industry First, let’s look at the context that has shaped the event management software market as we know it today.

Management 98

Management Registration Vendor Event Apps 98

Eventtia

AUGUST 12, 2022

Influencer marketing has been a hot topic up for discussion amongst many marketers for the past few years. Many companies are increasing their focus and shifting their marketing budgets to collaborate with influencers. What is influencer marketing? What is influencer marketing? Define Goals and Objectives.

Marketing 62

Marketing Marketing Social Media Audience 62

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media Promotion Media Registration 91

Traveler's Q

SEPTEMBER 28, 2023

With so much noise in the market, creating a unique and memorable brand image is necessary to catch the attention of potential customers and ensure that your business is successfully differentiated from the competition. In this article, we explore the importance of event branding and the impact it can have on your business’s success.

Social Media 130

Social Media Event Apps Sponsors Website 130

Eventtia

OCTOBER 19, 2022

If you want your event to succeed, you need to put in the work. While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. Distributing discounts is a marketing strategy.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Endless Events

MAY 14, 2018

That includes knowing what event tech to use, how to properly check-in attendees and marketing your event so it stands out. If all this planning is making you dizzy, it’s best you use our free event planning checklist to guide your way. The Six Event Conferences You Need to Keep in Your Calendar.

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Proposal Marketing Marketing Social Media 201

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

NOVEMBER 7, 2022

They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Pinpoint Event Success KPIs.

Social Media 98

Social Media Registration Sponsors Events 98

Travel Daily Media

MAY 28, 2023

This innovative tool, incorporated directly within the Cvent platform, leverages the power of generative AI to streamline the content creation process, helping event professionals and marketers produce on-brand, engaging event content in a fraction of the time. The AI Writing Assistant is available now.

Proposal 71

Proposal Website Platform Registration 71

Bizzaboo

OCTOBER 11, 2023

Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life. Today, event marketers have an array of technologies to choose from and incorporate into their event tech stack. Also, don’t forget the virtual venue and event app!

Event Technology 105

Event Technology Technology Technology Registration 105

Smart Meetings

FEBRUARY 21, 2019

The company aims to be the Nordstrom experience of shopping for end-to-end event software solutions, rather than an Amazon digital shopping-cart website, explains Linda McNairy, global vice president at American Express Meetings & Events. More : AMEX M&E: Meetings Will Grow in 2019.

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Meeting Registration Transportation Event Apps 130

Eventtia

OCTOBER 9, 2023

Clearly articulate what makes this event (and the products or promotions it features) unique. Strategize the marketing and execution. Detail out the promotional activities leading up to the event. Build the sequence of the event. Create your event’s visual identity. This aids in visual recall and marketing efforts.

Event Planning 88

Event Planning Retail Registration Events 88

Bizzaboo

JULY 7, 2021

It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different.

Marketing 105

Marketing Marketing Social Media Audience 105

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. A glimpse of Capterra’s Event Management Software category. Source: Capterra ).

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Management Platform Event Apps Automation 280

Bizzaboo

FEBRUARY 4, 2024

By investing in a leading event scheduler software solution, teams can seamlessly collaborate and communicate while planning their events, increasing the chances of event success and higher attendee satisfaction. What Are the Benefits of Using Event Scheduling Software? According to Bizzabo data , 86.4%

Registration 59

Registration Automation Sponsors Trade Show 59

MeetingsNet

MAY 25, 2023

Meetings-technology firm Cvent announced in late May the launch of what it calls AI Writing Assistant, a tool that uses generative artificial intelligence to help event professionals and marketers produce on-brand, engaging event-related content in less time.

Proposal 105

Proposal Platform Events Technology 105

Bizzaboo

NOVEMBER 28, 2022

Welcome to the 2023 event technology guide! Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . In fact, according to Bizzabo data , 68.8%

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Event Technology Technology Technology Registration 98