Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

OCTOBER 11, 2023

Welcome to the 2024 event technology guide! Not sure you need event technology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!

Event Technology 106

Event Technology Technology Technology Registration 106

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Traveler's Q

NOVEMBER 2, 2023

Events have evolved significantly over the years, and technology has been at the forefront. Event technology has become an essential aspect of planning and executing successful events. However, mastering the art of event technology is critical to planning and hosting a successful event.

Event Technology 130

Event Technology Technology Technology Social Media 130

Convene by PCMA

AUGUST 7, 2023

Marketing departments everyone are debating the merits of generative AI. This enables us to either align with or challenge those findings in our marketing approach. Marketers are therefore able to efficiently analyze and identify high-quality leads, leading to more effective, tailored lead-activation campaigns.”

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

MARCH 19, 2024

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences.

Event Technology 69

Event Technology Platform Technology Technology 69

Bizzaboo

NOVEMBER 28, 2022

Welcome to the 2023 event technology guide! Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is event technology?

Event Technology 98

Event Technology Technology Technology Registration 98

Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. Without further ado, let us begin from the basics: what is a hybrid event? your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

NOVEMBER 15, 2022

It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. Event Technology: A Worthy Investment. The Prices of Raw Materials. How can they do that? .

Event Technology 306

Event Technology Events Production Technology 306

Eventbrite

SEPTEMBER 23, 2022

Are you in the process of planning an event and feeling overwhelmed by all the work that needs to be done to let others know about it? There are several online event marketing tools that can help you design eye-catching graphics, promote your event to the proper audiences, and make it easy for folks […].

Event Marketing 52

Event Marketing Marketing Marketing Online 52

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. ATTENDEE DATA AS A MARKETING ASSET.

Benefits 303

Benefits Attendee Registration Audience 303

Eventtia

DECEMBER 11, 2021

With that being said, for event organisers, leveraging hybrid event technology can help improve the event’s overall quality, providing a better guest experience, and ultimately, attracting more attendance. Event Technology: The Concept. Event Technology: The Concept.

Event Technology 62

Event Technology Technology Technology Social Media 62

Bizzaboo

MARCH 20, 2023

Boost Registrations by Building Better Event Websites An event website is one of the most essential parts of a live, hybrid, or virtual production. According to one study, 80% of marketers report using a website to drive registrations to their virtual events.

Website 52

Website Event Marketing Planner Marketing 52

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. CMM (Certified Meeting Management) by MPI.

Preparation 334

Preparation Event Planning Certification Human Resources 334

Endless Events

JANUARY 14, 2022

In one of our recent blog posts, we explained why event technology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! No wonder it is one of the biggest event trends to keep an eye on in 2022!

Trends 313

Trends Virtual Events Platform Vendor 313

Bizzaboo

JANUARY 17, 2023

Due to its potential, some folks even think ChatGPT may ultimately disrupt the conventional internet search market, toppling Google’s dominance. Although ChatGPT is likely the most popular tool of its kind on the market today, it’s not the only one. How To Use ChatGPT for Event Marketing Content. Got writer’s block?

Marketing 116

Marketing Marketing Social Media Speakers 116

Convene by PCMA

MAY 3, 2022

The past year has brought an explosion of different technology tools for event management. As the industry returns to in person and hybrid events it is essential that we take a look at our event technology tools. Learner Outcomes: Evaluate technology tools that will maximize attendee experience.

Event Technology 52

Event Technology Technology Technology Sponsors 52

Endless Events

MARCH 24, 2022

Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.

Platform 334

Platform Sponsors Events Registration 334

Endless Events

MAY 20, 2022

While it is impossible to give event planners a generalized estimate of the budget for hybrid events, we can break it down into bite-sized items that’ll make the budgeting process much more manageable. Hybrid Event Budgets: How Much? Event Platform & Other Event Technology. Event Staff.

Social Media 348

Social Media Virtual Events Audience Events 348

Convene by PCMA

APRIL 14, 2023

PCMA Editor in Chief Michelle Russell and Joe Colangelo, founder of event data company Bear Analytics, discuss how marketers can use event data at Convening Leaders 2023. We’ve captured highlights of his presentation in his words: On personalization: One of the areas events are personalization deficient in is content discovery.

Marketing 98

Marketing Marketing Trade Show Registration 98

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Higher Quality Interactions At The Event.

Audience 306

Audience Virtual Events Communications Communications 306

Endless Events

JULY 5, 2022

the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between event marketers and event planners, and many more miscellaneous fun facts about the Endless team. Event Marketer Or Event Planner?

Events 317

Events Audience Social Media Planner 317

Bizzaboo

JULY 7, 2021

It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different.

Marketing 106

Marketing Marketing Social Media Audience 106

Bizzaboo

MARCH 18, 2024

When researching an event technology partner to help scale your strategy, leveraging the right insights is crucial. But if you’ve spent time on sites like G2 and Capterra, you know how crowded the marketplace is — this is where event software analyst reports come in handy!

Technology 59

Technology Technology Vendor Event Technology 59

Smart Meetings

APRIL 28, 2023

Will Curran , founder of Endless Events and #EventProfs Community took the stage to share his experience creating a year-round virtual community. It is also a central place where everyone can access events, products and answers to questions from people they trust.

Meeting 257

Meeting Registration Event Technology Trends 257

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What matters is that your event software does what your goals require it to do.

Management 280

Management Platform Event Apps Automation 280

Endless Events

JANUARY 14, 2022

In one of our recent blog posts, we explained why event technology should be the building block of your event strategy. We’re talking about the community model: one of the most exciting event trends of 2022! No wonder it is one of the biggest event trends to keep an eye on in 2022!

Trends 156

Trends Virtual Events Platform Vendor 156

Endless Events

FEBRUARY 11, 2022

It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtual event gamification solutions.

Platform 317

Platform Sponsors Events Social Media 317

Bizzaboo

MARCH 18, 2024

When researching an event technology partner to help scale your strategy, leveraging the right insights is crucial. But if you’ve spent time on sites like G2 and Capterra, you know how crowded the marketplace is — this is where event software analyst reports come in handy!

Technology 40

Technology Technology Vendor Event Technology 40

Smart Meetings

JANUARY 16, 2019

The Freeman Company sold its Encore Event Technologies unit to national event production company PSAV while its Freeman brand experience division is focusing on a problem many planners and companies have struggled with—event data analysis. The Freeman Company retains ownership of event technology specialist Alford Media.

Event Technology 200

Event Technology Technology Technology Sponsors 200

Stova

FEBRUARY 27, 2024

Out-of-the Box Solution Makes Check-in & Badging Seamless & Easy New York, NY, February 27, 2024 Stova, a leading event management technology platform, today announced BadgeNext, an enhanced DIY Badging solution designed to make attendee check-in and badging seamless and easy for event marketers.

Event Technology 52

Event Technology Technology Technology Planner 52

Endless Events

APRIL 4, 2023

Whether you’re hosting a training, conference, product launch, board meeting, peer dinner, or investigator meeting, high-quality pharmaceutical events can put your business on the map. Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales.

Events 156

Events Speakers Promotion Audience 156

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Bizzaboo

MARCH 15, 2023

Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Techsytalk Techsytalk is a digital platform with more than 550 members that bridges the gap between event technology and the event planner.

Website 98

Website Planner Certification Publishing 98

MeetingsNet

APRIL 12, 2024

Regarding people, Andrews noted that for each team working on a given event, she makes sure to bring on individuals with complementary skills so that no area of responsibility is underpowered. So, each team is built out with people adept in event design and execution; in event marketing and analytics; and event technology and operations.

Planner 106

Planner Meeting Online Trade Show 106

Smart Meetings

AUGUST 27, 2018

A new Harvard Business Review study shows an overwhelming majority of companies (90 percent) prioritize staging events for customers and potential customers because for more than half of them, event marketing is the most valuable marketing channel they have. Align events programs based on impact on revenue.

Sponsors 124

Sponsors Trade Show Banking Events 124

Travel Daily Media

MARCH 15, 2023

, a communication events production company dedicated to improving the interaction between business and their customers, announced their strategic partnership to support more engaging and data-driven business and leisure events in the Italian market. Jamie Vaughan, Photo by Mark Earthy The partnership between YEG!

Platform 80

Platform Audience Communications Communications 80