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How Marketers Use Data to Create More Successful Events

Convene by PCMA

Oftentimes you go to a website, you look through 200 sessions and you’re the search engine — the person. So any qualified retailer doesn’t have to pay to come, which kind of changes the way we look at ROI and cost of acquisition. PCMA member benefit) Read our July 2022 cover story package, “ Using Data to Chart a Path Forward.”

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

They distribute their products to OTAs, DMCs, or other operators, list them on marketplaces, or sell directly to travelers (in the office or via website). Those are websites that sell all sorts of travel products, separately or packaged in bundles. Then, it’s resold on a markup or commission basis via their own websites.

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MICE professionals

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Travel Agency Accreditation, Explained: IATA, IATAN, ARC, CLIA, and TRUE

AltexSoft Travel

Here, we will cover all the accreditation types, their application process, and benefits to help you make an educated choice. So, what are the main benefits of having an IATA accreditation? With the IATA logo on your website, you don’t have to gain trust or prove your legitimacy to airlines or hotels. Why Do You Need It?

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How To Choose the Best Online Registration Software – The Ultimate Guide

Eventtia

Professionals can use this solution to host a wide range of events, from retail workshops or fireside chats to large conferences and product launches. Some events may benefit from allowing attendees to customize merchandise. Initiate Contact Visit the websites of your shortlisted software providers and contact them.

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What Is LEED Certification? LEED Benefits for Homeowners

Redfin

The largest 3rd-party certification program in the world is LEED, with over 100,000 certified projects worldwide. Green building certification applies to any type of building, including houses. We’ll go into the basics of the LEED certification program, the projects it covers, and how to get your home LEED certified.

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20 Outstanding Examples of Experiential Marketing

Bizzaboo

What are the Benefits of Experiential Marketing? What are the benefits of experiential marketing? This experiential campaign consisted of a nationwide tour of Doc McStuffin check-up clinics, travelling to 20 cities and setting up in retail stores such as Tesco’s, Smyths, and Toys R Us. Table of Contents. The team at Disney Jr.

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Host Travel Agencies: Why You Need Them and How to Choose the Best Option

AltexSoft Travel

This article explains how host agencies work, what benefits they offer to travel professionals, and how to choose the right fit out of endless options. Roughly, hosts act as middlemen between the network of travel retailers, often with no experience, and travel suppliers. “A consumer-faced website. What is a host travel agency?

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