Convene by PCMA

OCTOBER 9, 2023

A new report from mdg, also not yet published, reveals that 65 percent of registrations come in during the last 10 weeks. Here are three steps to address this challenge: Analyzing Registration Before you can figure out who hasn’t registered yet, you need to take a look at who has. This is where the power of data science comes in.

Registration 105

Registration Publishing Public Relations B2B 105

Bizzaboo

DECEMBER 4, 2023

It’s clear that the key to harnessing the full potential of conferences lies in having a solid in-house event team, and this article delves into why an in-house team is indispensable for B2B conference success. They are responsible for social media outreach, email marketing, and public relations.

B2B 59

B2B Event Planning Conference Logistics 59

Convene by PCMA

MARCH 18, 2024

Building and nurturing a database can’t be rushed in the name of meeting immediate registration goals, especially without alienating a high percentage of new prospects. Nothing is going to turn off prospective attendees more than a constant bombardment of promotional emails “screaming” at them to REGISTER TODAY AND SAVE.

Marketing 52

Marketing Marketing Prospect Public Relations 52

Convene by PCMA

JANUARY 8, 2024

(Whatever Media Group) From Netflix recommendations to targeted emails, “we live in a world of mass personalization,” said Kimberly Hardcastle-Geddes, CEM, president of mdg, a marketing and public relations firm specializing in B2B events. Create a welcoming registration area. “I

Trade Show 52

Trade Show Registration Public Relations B2B 52

Convene by PCMA

AUGUST 25, 2023

Offer on-demand content for registrants after the conference. Nadia Bennet is a copywriter at mdg , A Freeman Company, a full-service marketing and public relations firm specializing in B2B events. Include names and pictures of event hosts or executive committee members on your website and in your marketing materials.

Networking 52

Networking B2B Public Relations Events 52

Convene by PCMA

JANUARY 19, 2024

Ensure that the first touchpoints your attendees have with your brand (shuttle busses, registration areas, show entrances, etc.) Kimberly Hardcastle-Geddes is president and chief marketing strategist at mdg , A Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

Prospect 52

Prospect Public Relations B2B Audience 52

Convene by PCMA

JUNE 30, 2022

We widened aisles, installed hand-sanitizer stations around every corner, and adopted touchless registration systems. workforce, and here’s what we know about them, according to the 5W Public Relations 2020 Consumer Culture Report: 83 percent want companies to align with their values. Millennials?are

Public Relations 52

Public Relations Audience B2B Prospect 52