Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. Unlocking its secrets can open a world of possibilities for event organizers looking to reach a wider audience and generate buzz.

Social Media 130

Social Media Promotion Media Marketing 130

Endless Events

SEPTEMBER 2, 2022

That’s where virtual event platforms come into play. For virtual events, the event platform is the venue. If you’re hosting an online event, here’s what you need to know about virtual venues: What is a Virtual Event Platform? A virtual event platform is software that lets you host events virtually. So, where do you start?

Virtual Events 177

Virtual Events Platform Venue Audience 177

Endless Events

NOVEMBER 29, 2021

In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). We saw an incredible surge in event platforms , leaving many event planners confused. Which virtual event platform features to look for? The 22 Best Event Platforms To Use In 2022! The result?

Platform 334

Platform Registration Events Sponsors 334

Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Why Do You Need an Event Website?

Website 130

Website Online Social Media Registration 130

Endless Events

JUNE 17, 2021

They will dive deep into social media and how their opinions about it have changed since the beginning of the pandemic. Since we were mostly confined to the walls of our homes, social media was often the only way we could communicate with one another. Our attitudes about social media have changed, and the brew crew is no exception.

Social Media 317

Social Media Media Communications Communications 317

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 217

Marketing Marketing Advertising Audience 217

Endless Events

MARCH 24, 2022

The best way to measure event ROI is with event platforms as they harness valuable data points and create analytics reports. However, platforms differ from one another based on pricing, features, and other functionalities. Active people in the event platform each hour. Usage rate of each event platform features.

Platform 334

Platform Sponsors Events Registration 334

Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. The tourism industry before social media.

Social Media 98

Social Media Media Tourism Tourism 98

Stova

MARCH 14, 2024

The best event websites drive scores of registrations. They inspire your audience to click through, sign up, and get excited about attending. Although building an event website can feel daunting, this article is here to help. Your event website is your online storefront. Link your website to your event tech stack.

Website 64

Website Registration SEO Speakers 64

DCI

JUNE 20, 2023

In today’s digital age, social media has become an integral part of our lives. As place marketers, we rely heavily on these platforms to reach target audiences and promote our destinations, regional career opportunities and business investment strengths. So, how can you make your social media marketing accessible?

Social Media 86

Social Media Media SEO Platform 86

Motivation Excellence

FEBRUARY 13, 2024

Allie Barke, of Allie Barke Social Media Marketing , has made a business out of her own branding, and also helps other companies capture that deliberate marketing space. She’s our social media partner, in fact! “I I started with just a website, then as social media became more popular, I joined Instagram and grew my presence there.

Social Media 171

Social Media Online Fashion Website 171

Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. Know Your Target Audience. Figure out the marketing channels and tactics that are effective for this specific target audience, and stick to it.

Social Media 91

Social Media Promotion Media Registration 91

Smart Meetings

APRIL 25, 2024

Over the last two years, event platform companies Bizzabo and Hubilo each laid off double-digit percentages of staff. A more accurate assessment might be that the future is whatever format engages audiences most effectively. Read More: Can One Virtual Meeting Platform Rule Them All? Simple doesn’t mean a single tool, however.

Platform 130

Platform Production Audience Communications 130

Endless Events

FEBRUARY 28, 2023

So let’s give your audience what they want. If you’re just starting out, you can create event communities on platforms like Facebook and Slack. These platforms enable businesses to grow tight-knit communities and allow users to share content. Event platforms like Eventbrite are also popular.

Sponsors 304

Sponsors Fashion Promotion Virtual Events 304

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. Some only utilize one platform and stop there. A distinct creation and deployment plan will reach your audience where they spend the most time online. For most people, those places include video platforms. Types of Video Marketing Platforms.

Marketing 246

Marketing Marketing Social Media Advertising 246

Smart Meetings

MAY 24, 2021

For example, they allow you to reach a wider audience at a much lower cost. There are multiple ways to measure an event’s success, whether through an online event platform or an in-person event. A key performance indicator (KPI) that can help analyze event success is the number of visits you have on your website after the event.

Virtual Events 312

Virtual Events Social Media Registration Online 312

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. Effective event branding can also help to attract sponsors, increase media coverage, and generate brand loyalty, both for the event and its sponsors.

Social Media 130

Social Media Event Apps Sponsors Website 130

Endless Events

APRIL 1, 2022

Choose brands that share their core values with your audience. Use sponsorship platforms, such as Sponseasy , SponsorMyEvent , or SponsorPitch. Is it increased brand exposure, lead generation, or data insights into your audience? . Highlight your USPs (unique selling points) and give insights into your event’s audience.

Sponsors 296

Sponsors Proposal Events Preparation 296

Endless Events

OCTOBER 18, 2022

Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. Event marketers understand that their community members need to have a chance to interact with their brand year-round, and that’s where event platforms come into play. These may include: Social media.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Advanced Travel and Tourism

FEBRUARY 17, 2022

Third-party cookies — tracking codes placed on a website by someone other than the site’s owner — are going away soon. Marketers can keep up by pivoting into other ways of collecting information from their audiences. First-party cookies are still safe, allowing you to gain data from your website viewers on all browsers.

Advertising 223

Advertising Website Social Media Audience 223

Traveler's Q

NOVEMBER 23, 2023

Live streaming has provided an opportunity for businesses, artists, and event organizers to reach a global audience regardless of location. In this article, we will explore some proven tips and strategies for producing high-quality live-streaming events, including the best practices, software, platforms, equipment, and everything in between.

Social Media 130

Social Media Audience Platform Events 130

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

Bizzaboo

OCTOBER 3, 2023

Audience engagement took on an entirely new meaning when virtual and hybrid events arrived during the pandemic. This guide will help you understand audience engagement strategies from every angle, how to implement engagement efforts, and how to measure engagement accurately. Read on to master audience engagement in 2024 and beyond.

Audience 59

Audience Event Apps Registration Attendee 59

Advanced Travel and Tourism

FEBRUARY 3, 2022

Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. Like what you see?

Trends 227

Trends Marketing Marketing Social Media 227

Smart Meetings

JUNE 1, 2023

Sausalito, California —Smart Meetings, the premier media brand and leading choice for meeting professionals, is delighted to reveal the winners of the 2023 Smart Stars Awards. Smart Meetings is the leading media company and the most trusted resource for meeting professionals.

Meeting 130

Meeting Publishing Website Planner 130

Smart Meetings

JUNE 1, 2023

Sausalito, California —Smart Meetings, the premier media brand and leading choice for meeting professionals, is delighted to reveal the winners of the 2023 Smart Stars Awards. Smart Meetings is the leading media company and the most trusted resource for meeting professionals. See the winners here.

Meeting 130

Meeting Publishing Website Planner 130

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. It involves developing a theme or concept that reflects the event’s purpose, values, and target audience.

Conference 105

Conference Social Media Sponsors Registration 105

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Measuring audience engagement. Why Make the Effort to Measure Audience Engagement? Social Media Engagement. Great event experiences drive people to share on social media.

Audience 134

Audience Social Media Media Events 134

Gavel International

DECEMBER 21, 2021

Most of the social media platforms today have high video content visibility. Platforms/Channels for video: Facebook (89%). Main Elements of a Great Social Media Video. Social Platform. It’s essential to know what platform you will be on when you create your video for social media. YouTube (70%).

Social Media 52

Social Media Media Platform Audience 52

Smart Meetings

JUNE 28, 2022

Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an event platform or mobile app to facilitate a virtual event. Social Media. Is this a public event with links to social media platforms, or is this a private event that should only be held within the event app? Type of Event.

Technology 264

Technology Technology Event Apps Social Media 264

Traveler's Q

MAY 1, 2023

Through effective event branding, companies can communicate their values, mission, and vision to their target audience while providing them with an immersive experience that resonates with their brand. This is because it highlights your brand identity and assists in creating an emotional connection with your target audience.

Social Media 130

Social Media Website Audience Events 130

Endless Events

APRIL 27, 2022

Event platforms are on the same page as they aim to monetize the concept of community; they are offering year-round subscriptions and thus edging closer to becoming fully-fledged community platforms. But what most of these event platforms are missing are great online community examples or case studies. Girls In Marketing.

Online 177

Online Virtual Events SEO Platform 177

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

The Abbi Agency

MARCH 30, 2021

Odds are, your friend may have visited a website to look at leashes before or after your conversation, and the e-commerce business whose site she visited has utilized her data to find connections in her network who share similar interests. It simply forces marketers and platforms to reexamine how they operate. Not really. Not at all.

Marketing 200

Marketing Marketing Advertising Website 200

Leonardo

JANUARY 26, 2022

Most leisure travelers make their final decision on a hotel by visiting its website. Hotels that are part of a larger brand may not have a website to call their own but rather only have a page extension on their brand’s site. Solidify your digital identity with a fresh website. . A dated website will cost you bookings. .

Website 71

Website SEO Booking Social Media 71

Tourism eSchool

NOVEMBER 5, 2020

How Destination Southern Tasmania honed their storytelling on their website to achieve year on year growth in visitor engagement through a global pandemic. We conducted extensive social listening across media platforms and pages, and monitored trends, sentiment and comments (daily) and planned content around this.

Website 98

Website Social Media Tourism Tourism 98