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Basic Travel Marketing SEO: Five Ways to Improve Your Blogs & Content

DCI

For many destination marketers from small DMOs, across generations, SEO (or, Search Engine Optimization), is still a scary topic. As we write blog posts and web content, we hope it will reach audiences, but it’s hard to know what the right approach is for effective SEO. What Would I Search? Destination.

SEO 63
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Keeping Your Event Website Relevant: Why Regular Updates Are a Must

Traveler's Q

A website is the most significant platform for any organization to showcase its events and communicate with its audience. A stagnant and outdated website will not only deter the audience but also fail to communicate the latest developments and important information about the event.

Website 130
MICE professionals

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How to Successfully Market Your Next Event

Smart Meetings

Email best practices such as segmenting lists, tracking key metrics and using an email verifier tool to reach as much of your audience as possible is a great way to reach maximum return on investment. This can include your blog, website, email campaigns and more. Update SEO Regularly.

SEO 245
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Breaking Barriers: Translation & Captioning For Events

Endless Events

Now that virtual events are fairly normalized, it’s never been easier to access a global audience. With the power of virtual events, event planners all of a sudden had a chance to reach a larger audience and get their name out there. Blogs and written content have already started to take a back seat.

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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

Instead of speaking to your audience, you’re joining hands with them. Gain Key Audience Insights. Social media stats can tell you a lot about your target audience. Boost Your SEO Ranking. Besides building trust and increasing content, UGC can help your SEO. Pay attention to trends and what’s happening in the world.

Benefits 246
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A Digital Marketers’ Survival Guide for This Election Year

Advanced Travel and Tourism

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. Audience Targeting Digital marketing offers a more targeted approach to reaching potential voters, allowing campaigns to tailor their messaging based on demographics, interests, and behaviors.

Marketing 204
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Try Out New Trade Show Booth Ideas

Endless Events

But don’t innovate just for the sake of audience engagement. Subscribe to our blog and get useful industry insights from top #eventprofs via our podcasts, articles and free webinars! Give Your Meeting Audience a Pleasant Surprise. This week, we’ve discussed both an old staple of digital marketing: SEO.