Remove Audience Remove Automation Remove Sponsors Remove Trade Show
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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Attracting sponsors is more critical than ever. The good news: Great sponsors are like magnets, drawing the right people to your trade shows and conferences.

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EVA’s AI-Powered Platform Is an Organizer’s Shortcut to Valuable Data Insights

Convene by PCMA

Insights provided include: Overall meeting performance — Understand the start-to-finish trajectory of a meeting with audience composition and engagement snapshots. Program tracking — Track the popularity of sessions and content as well as which audience segments engaged with particular program elements. Exhibitors/Sponsors.

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Boost Event Engagement Through AV Design, and Event Tech

Endless Events

For instance, could you give a one-of-a-kind travel experience to your audience without them leaving their seats? Watch our webinar on how to maximize audience engagement if you want your next event to be truly memorable. Don’t forget that your audience should want to play the game (and feel forced into it).

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

These goals will vary depending on the type and format of the event, the target audience, and the departments and stakeholders involved. Among Fortune 500 companies, 14% reported earning $5 for every $1 spent on their trade show exhibitions.

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Elevate Your Event Experience with Customized Branding Solutions

Traveler's Q

Through effective event branding, companies can communicate their values, mission, and vision to their target audience while providing them with an immersive experience that resonates with their brand. This is because it highlights your brand identity and assists in creating an emotional connection with your target audience.

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5 Easy Ways to Skyrocket Attendee Satisfaction & Event ROI with Artificial Intelligence

Stova

These are just two examples of artificial intelligence at work in trade shows and conferences. Take these examples below: Create copy fast: A recent experiment by Skift found that ChatGPT is good at generating accurate, straightforward promotional copy and surveys for attendees and sponsors. Another great thing about chatbots?