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35 Event Marketing Ideas that Work

Social Tables

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. Tell a story Do more than promote facts and statistics in your marketing; connect with members of your audience through storytelling.

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Try Out New Trade Show Booth Ideas

Endless Events

But don’t innovate just for the sake of audience engagement. Give Your Meeting Audience a Pleasant Surprise. In the same vein, it’s also important to create positive surprises that will leave your audience genuinely wowed. Keep in mind that you also need to give exhibitors a good ROI.

MICE professionals

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Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

Traveler's Q

In today’s digital age, having a strong online presence for your event is crucial in reaching out to a wider audience and boosting attendance. This includes identifying your target audience, determining the best platform to reach them, and creating compelling marketing materials.

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How To Build A Complete Marketing Strategy In 2022

Eventtia

It is a comprehensive suite for different plans that make up a successful marketing strategy, including a content marketing plan, demand generation marketing plan, SEO marketing plan, etc. Conducting a consumer research helps you figure out your target audience’s needs, challenges, motivations and purchase behavior.

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How To Build A Complete Marketing Strategy In 2023

Eventtia

It is a comprehensive suite for different plans that make up a successful marketing strategy, including a content marketing plan, demand generation marketing plan, SEO marketing plan, etc. Conducting a consumer research helps you figure out your target audience’s needs, challenges, motivations and purchase behavior.

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The Definitive Guide to Event Registration 2024

Stova

Maybe you'd like to automate registration to save time or have an integrated mobile app. Some important integrations to look out for include CRMs, marketing automation platforms, travel & expense management, payment processors, and many more. email is still what event professionals go to throughout the entire event lifecycle.

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Tour Operator Software: Itinerary Creator, Booking Engine, and Other Handy Technologies

AltexSoft Travel

To streamline your relationships with suppliers and automate reservation processes, you can connect your software to travel providers via APIs. Connecting them is a good practice since the better you know your audience, the better you can segment it and the more personalized your offers and promotions can be. Marketing support.

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