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Closed User Groups in Travel: Benefits, Examples, and Best Practices to Enable a CUG Strategy

AltexSoft Travel

They are a way for travel vendors to offer discounted airfares, hotels, car rentals , and other perks and benefits to certain clients, while also potentially increasing sales and customer loyalty. Some common preconditions to become a member of a CUG include: membership in a specific organization or affiliation (e.g.,

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Travel Agency Accreditation, Explained: IATA, IATAN, ARC, CLIA, and TRUE

AltexSoft Travel

Here, we will cover all the accreditation types, their application process, and benefits to help you make an educated choice. For example, there are about 5,000 airlines but over 80,000 travel agencies in the US alone. So, what are the main benefits of having an IATA accreditation? Airline ticketing capability.

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Email Marketing Software in the Travel Industry: Benefits, Challenges, and Success Stories

AltexSoft Travel

Recognize your customers’ milestones like anniversaries and birthdays with special loyalty benefits. Frolla’s dedication to using email marketing and affiliate marketing kept her business running even without her usual ad revenue from the travel industry. Loyalty Programs. Travel Industry Wins with Email Marketing.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

There are large, well-known companies (like TUI or Jet2holidays ) that even operate their own airlines or hotel chains, so that they not only source inventory from external travel suppliers, but use their own as well. Inventory is either sold directly to travelers or through resellers like OTAs and affiliate partners.

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Airline Marketing and Advertising Use Cases from American Airlines, Ryanair, Air France, and Others

AltexSoft Travel

Airline industry made an impact on how we buy things today, and how those things are marketed. Just a couple of examples: electronic tickets were first developed for fare ticketing, while one of the first online booking systems was built by airline distribution company SABRE. Scandinavian airlines first class in 70s and now.

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Host Travel Agencies: Why You Need Them and How to Choose the Best Option

AltexSoft Travel

This article explains how host agencies work, what benefits they offer to travel professionals, and how to choose the right fit out of endless options. The Airlines Reporting Corporation or ARC works only with US travel agents. It enables them to sell airline tickets and handles financial transactions between carriers and retailers.

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Airline Loyalty Programs: Main Aspects, Types, and a Technological Perspective

AltexSoft Travel

A few years ago, Joe DeNardi, a Stifel analyst, published a sensational report that contained estimated values of some of the biggest US airlines’ loyalty programs. According to it, American Airlines’ AAdvantage was worth $37.6 All these impressive numbers unveil the hidden power behind airlines’ loyalty programs. Those include.