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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO Google Keyword Planner to research and identify target keywords that will be helpful in your event’s marketing campaign.

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The Definitive Guide to Event Registration 2024

Stova

The Definitive Guide to Event Registration This guide will teach you how to create a successful event registration strategy and help you deliver the best registration experience for your attendees, exhibitors, and sponsors. Registration is at the heart of meetings and events.

MICE professionals

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Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

Traveler's Q

Optimize Your Event’s Website SEO Make sure your event website is optimized for search engines so that it appears at the top of relevant search results. Utilize Social Media Advertising Leverage the targeting capabilities of social media advertising to reach a wider audience and promote your event website.

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Event Marketing Strategies and Ideas: The 2023 Guide

Eventtia

With that being said, we can generally break down most event marketing strategies into four different phases: Pre-Event Registration. This phase happens before you open the registration/ticket sales for the event, and the main objective of this phase is to generate buzz. Event Launch and Registration. Registration Closing.

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How to Promote Your Event on Social Media in 2023

Eventtia

In the past, if we had enough budget to advertise an event in the prime-time slot of a popular TV channel, we were basically guaranteed success. For example, we can break down the marketing objective into: Total number of registrations. Number of free registrants. Number of paying registrants. Link your profiles together.

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Your Complete Guide To PR For Events

Eventtia

Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Collaboration between PR and marketing teams can amplify your company’s key messages, increase creativity, and improve brand consistency and SEO rankings. It must also help to drive sales.

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How to Integrate Influencer Marketing into Your Event Strategy

Eventtia

This new school form of advertising and marketing is the best way to utilize the voice of an influencer to reach a targeted niche community. You’ll want to collaborate with influencers and encourage them to share customized registrations links and discount codes for their followers to use to purchase tickets to your event.