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Our Favorite 2021 Convene Stories

Convene by PCMA

As we close out 2021, the editorial team reflects on what stories we’ve worked on this year that have stuck with us. Rhanee Palma, formerly of Visit Oakland and now owner of her own company, invited me to tag along for dinner and drinks in Oakland’s Uptown neighborhood with friends from the local restaurant and hotel worlds.

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How Travel Manitoba Curated an Award-Winning Social Media Presence

Crowdriff

Their Instagram is largely used to showcase the best shots of anything tagged with the #ExploreMB hashtag , ranging from beluga whales and the Northern Lights to ballparks and local foodie hotspots. Travel Manitoba isn’t the only one pushing these breathtaking images to the world through social media.

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Your Complete Guide To PR For Events

Eventtia

Therefore, plan and set up media meetings in advance, paying close attention to lead times, press deadlines, and editorial calendars. You can ask them to promote the event on their social media pages or tag them on your event content. Press coverage of your event gives your brand visibility and credibility.

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15 Ways to Evolve Your Destination Visitor Guide in 2021

Tourism eSchool

Keep these sections editorial only, with great storytelling copy and stunning images. Encourage visitors to share their photos and videos of your destination by using your destination hashtags and tagging your destination social media accounts. Food, Wine, Beverages. Art, Culture, History, Heritage.

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inCONVERSATION - Diversity, Equity, Equality and Inclusion

inVOYAGE

This week our editorial team look at the growing importance of Diversity, Equity vs Equality and Inclusion with Sherine Whittle, Founder of iBrandU, global bespoke events company, and Claudia Köhler, Corporate Vice President in Germany of one of the leading agencies for event management and live marketing globally, VOK DAMS Worldwide.

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3 Reasons You Need AI-Powered Search in Your Content Library

Crowdriff

Synonym detection delivers better results faster so you can focus on making strong editorial choices and not searching for pictures of poodles. You can’t be expected to know the exact phrasing of every photo and video tagged in a library of millions – it’s not realistic. 2| You’re not always going to nail the phrasing (Stemming).

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3 Ways CrowdRiff Makes Blogging Easier for DMO Content Teams

Crowdriff

Because CrowdRiff uses image recognition to auto-tag your photos and videos. So, all of your visual assets are tagged properly every time – whether they’re from social media or you uploaded them yourself. Breanne Sewards, Editorial Content Specialist, Travel Manitoba.