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12 Steps for Creating a Great Event Marketing PlanĀ 

Bizzaboo

Prospective registrants will want to know how they will benefit from attending the event, and the clearer their understanding, the more likely they will attend. Using video testimonials helps to further solidify the experience within the minds of prospective registrants. Promote your event early and often.

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When Marketing an Event, Advertise Outside Your Lane

Convene by PCMA

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. B2B companies, however, stayed away because of the costs, inflexibility, and lack of targeting options. 3 Considerations.

MICE professionals

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9 Ways to Grow Your Email Database

Motivation Excellence

And a user-friendly, feature-rich database lets you provide valuable information to customers, prospects and others with ease. Promote these exclusive offers on all the social media platforms you use. Always include an email list opt-in when you join a new social network. Unleash the power of automated emails.

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Your Complete Guide To PR For Events

Eventtia

For example, food magazines would be better platforms to run PR for food events. Improved brand consistency: Aligning marketing and PR messages ensures a consistent brand identity across all mainstream and social media platforms. Event discovery websites bring event planners and event-goers together. Think local.

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Your Ultimate Guide to Successful Event Promotion in 2023

Bizzaboo

Event websites, email, promo codes, PR, Google Ads, social media, influencers ā€” are you checking all the boxes in your event promotion plan to sell out your event? Strengthen Your Event Websiteā€™s SEO Once youā€™ve built your event website, be sure youā€™ve optimized it for the right and most relevant keywords.

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Your Ultimate Guide to Successful Event Promotion in 2023

Bizzaboo

Event websites, email, promo codes, PR, Google Ads, social media, influencers ā€” are you checking all the boxes in your event promotion plan to sell out your event? Strengthen Your Event Websiteā€™s SEO Once youā€™ve built your event website, be sure youā€™ve optimized it for the right and most relevant keywords.

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Powerful Referral Marketing Strategies for Events

Eventtia

Here are tips on how to book these speakers: Visit speaker websites – Check websites like SpeakerHub and the National Speaker Association. These websites specialize in featuring well-vetted and superb influential speakers. It applies to many social networks like Twitter and Instagram.