Marketing Organization Public Relations SEO 
Convene by PCMA
AUGUST 7, 2023
Marketing departments everyone are debating the merits of generative AI. we can gain a better understanding of that industry’s general landscape and its public perception. This enables us to either align with or challenge those findings in our marketing approach.
Smart Meetings
APRIL 27, 2021
It should be a perpetual pillar in any destination management organization. Caleb Sullivan , sales and marketing manager, Jackson County Tourism Development Authority : Developing my career during Covid taught me the importance of patience, flexibility, and resilience—three key lessons that will contribute to our future success.
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Eventtia
SEPTEMBER 9, 2022
Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Over 82% of PR professionals anticipate the integration of PR and marketing.
The Abbi Agency
DECEMBER 2, 2021
We’re in the middle of the value-based marketing era, with heightened expectations from audiences post-pandemic, and communities are craving meaningful content that pushes the envelope while making them feel good about who and what they’re supporting. So, maybe we are in the biz of “personal relations.”
Convene by PCMA
MARCH 16, 2022
A quality website that provides your audience with key attributes that bring them back often will serve another function: marketing your events. With so much website traffic coming from mobile devices (which come in a diverse range of sizes and shapes), developing smart, organic design patterns that adapt to fit any screen is key.
The Abbi Agency
JANUARY 31, 2023
In 2012, Google Analytics released a version of this platform called Universal Analytics (UA), which revolutionized the practice of collecting and organizing user data by using a model based on sessions and pageviews (we’ll explain what that means later). Being the marketing thrill seekers we are, TAA loves being a few loops ahead.
The Abbi Agency
JANUARY 31, 2023
In 2012, Google Analytics released a version of this platform called Universal Analytics (UA), which revolutionized the practice of collecting and organizing user data by using a model based on sessions and pageviews (we’ll explain what that means later). Being the marketing thrill seekers we are, TAA loves being a few loops ahead.
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