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3 Tips for Shifting to an Architectural Model for Meeting Design

Smart Meetings

Real meetings are all about content,” he says. In fact, de Groot feels so strongly about the importance of making content chosen by attendees the center of the event, he wrote the book, Into the Heart of Meeting Design, Basic Principles of Meeting Design with Mike van der Vijver in 2013. Talk to your participants.

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What One Thing? From Order-Taker to Strategist: Navigating the World of Event Planning with Edward Perotti

Smart Meetings

JT Long, vice president and content director of Smart Meetings, has an insightful conversation with Edward Perotti, an award-winning meeting designer and principle of EP Events and Experiences. On this episode of What One Thing?

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Event design is not just visuals and logistics

Conferences that Work

While its article “ 8 Fresh Faces of Event Design 2016 ” says it is about “ industry newbies who dream up and create an event’s visuals as opposed to those that handle the logistics like a planner” , this really misses the point. Event process design determines the logistics and visuals we use.

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How to help meeting design clients figure out what they really want and need

Conferences that Work

Because most clients engage me after they are committed to programs and logistics that are not optimum for what they’re trying to accomplish! The needs assessment trap Conference design clients who “know what they want” have already decided on their “ why?

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Control versus freedom at meetings

Conferences that Work

Note that I’m not suggesting meeting professionals give up any attempt to control what happens at their events. Maintaining control of vital logistics, and having and executing backup plans when unexpected developments occur are core requirements and responsibilities of our job. The myth of control. Our traditional work.

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Competent logistics are the new meeting minimum

Conferences that Work

I’ve been convening meetings for decades, though, so I know a fair amount about meeting planning. As I prepared to review the venue’s meeting spaces, room set options, and traffic patterns, I thought about how, today, competent logistics are the new meeting minimum. Sadly, few clients know any better.

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2023 in review—and a book sale!

Conferences that Work

” —Testimonial from the association CEO Although I don’t usually get much involved in the logistics of the meetings I design, it was the first time this association had put together such an ambitious event. The conversations were so rich and so relevant! We MUST do this again! Stay tuned for [our conference] 2.0!”

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