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What Event Sponsors Want

Convene by PCMA

29, in a session Federbush co-presented with Jon Wolff, global events manager, sales and services group, Lenovo, for around 30 participants. Sponsors want cost-effective, transparent, new/unique sponsorship opportunities. That requires close collaboration between the sponsor and the organizer, he said.

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What Event Attendees Want Now

Convene by PCMA

16, by the global events company: Attendance at in-person events, which has risen as the worst of the pandemic has receded, is expected to hold steady over the next 12 months. The challenge I run into is that it doesn’t line up with often what we hear from attendees and exhibitor sponsors [about their preferences].”

Attendee 130
MICE professionals

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The 1 Big Idea Worth Stealing from Day 4 of PCMA Convening Leaders

Smart Meetings

Lawrence Convention Center in Pittsburgh was the exclamation point on the message that business event strategists can and should be a force for good in the world. “No Business events are a platform for economic and social progress—that doesn’t have borders,” he said. Choose Speakers Wisely. Cultivate Empathy.

Speakers 196
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Improve Your Trade Show Engagement

Endless Events

Since making the event personalized is such an empowering act, it’s also useful for employee events as much as external ones. Close Qualified Leads Straight from the Event Booth. You can do this in any number of ways by injecting some creativity throughout the whole event planning process or hiring engaging speakers.

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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? To inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders, we’ve compiled a list of marketing and event statistics.

Marketing 105
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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? We’ve compiled a list of marketing and event statistics to inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders.

Marketing 105
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Professional Development: 5 Upskilling Tips from Bizzabo’s Events Team

Bizzaboo

The more creativity an event planner possesses, the easier it will be to create authentic experiences that stand out from other events. For this reason, being able to multitask is a prerequisite to finding success as an event professional. In addition to hard skill training (e.g., management and communication skills).