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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Then, they view an on-demand webinar and attend an event. In this scenario, only the event will receive credit for the return generated. Example: Someone becomes known to your company by visiting your blog, attends a webinar, converts by attending an event, and finally becomes a customer. Pros: Easy to implement.

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36 Ways to Bolster Your Covid Contingency Plan

Smart Meetings

Speakers want to present remotely, and attendees and sponsors are starting to drop off. Do you cancel or continue with your live event as planned? The fact is your event deserves to be successful despite all the uncertainties in the market. What if travel policies change, and speakers, attendees and sponsors start to cancel?

Speakers 246
MICE professionals

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Why You Need an App for Event Lead Capture and Retrieval

Bizzaboo

Lead retrieval is the subsequent phase in which these captured leads are accessed, analyzed, and managed to fuel sales and post-event marketing campaigns. Exhibitors, organizers, and sponsors all must capture leads, score leads, and retrieve them post-event for meaningful follow-up.

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Tech Connects: How to Use Event Technology to Support Networking

Stova

Networking is what distinguishes a virtual event from a glorified webinar, and it also remains the core value of live, in-person events. Nevertheless, the models for connecting at both virtual and in-person events have not significantly changed in years.

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Everything You Need to Know About Event Scheduling Software

Bizzaboo

Event teams must be ready to respond to a variety of unexpected issues, such as last-minute changes, technical difficulties, and weather disruptions. This significantly reduces the time and effort required for event planning. event organizers are planning to maintain or increase the number of events they put on in 2024.

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Everything You Need to Know About Event Scheduling Software

Bizzaboo

Event teams must be ready to respond to a variety of unexpected issues, such as last-minute changes, technical difficulties, and weather disruptions. This significantly reduces the time and effort required for event planning. event organizers are planning to maintain or increase the number of events they put on in 2024.

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The Ultimate Guide to Event Sponsorship for 2023 and Beyond

Bizzaboo

In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers.