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Making Your Brand Stand Out: The Importance of Event Branding in a Competitive Landscape

Traveler's Q

It is a crucial aspect of event management, as it not only helps to create a lasting impression, but also builds credibility, enhances recognition, and creates a sense of anticipation among attendees. Event branding also helps to convey the event’s purpose, message, and values, making it easier to communicate with stakeholders.

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The Importance Of Feedback & Follow-Up Meeting After Events

Endless Events

The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.

Meeting 348
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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Event marketing is a type of marketing that leverages the power of human connection and experience to reach a pre-established set of goals. Organizations can entertain, educate, inspire, sell, or do all of the above simultaneously. Organizations use event marketing to: Promote the brand to a larger audience.

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What Event Attendees Want Now

Convene by PCMA

During the session, Holsinger joked with participants that they should tuck their feet under their chairs because he was going to step on some toes — there is a disconnect, in many cases, between what event organizers have been offering at their events and what attendees say that they want, the survey revealed.

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Why Not Zoom: 10 Benefits Of Event Platforms, Explained

Endless Events

No matter how hard we try to replicate the in-person experience at virtual events, the way we engage online is simply not the same. Virtual audience engagement remains one of the biggest pain points of event planners. Event gamification. But event platforms (and accompanying event apps) can offer so much more.

Platform 348
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4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Attracting sponsors is more critical than ever. For starters, they help you offset rising event costs. Encourage partners to sponsor paperless solutions instead.

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Why Customer Support Should Be Your #1 Event Tech Feature

Endless Events

And finally, software companies should see event planners as long-term partners rather than one-time customers. “When you look at event apps and event platforms , 80% of them have the same basic features. “Planners have to worry about their sponsors, stakeholders, executives, and attendees.

Platform 380