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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

WHAT IS EVENT MARKETING? Event marketing is a type of marketing that leverages the power of human connection and experience to reach a pre-established set of goals. Organizations can entertain, educate, inspire, sell, or do all of the above simultaneously. After the event, they put all their content online on demand.

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Why Customer Support Should Be Your #1 Event Tech Feature

Endless Events

And finally, software companies should see event planners as long-term partners rather than one-time customers. “When you look at event apps and event platforms , 80% of them have the same basic features. “Planners have to worry about their sponsors, stakeholders, executives, and attendees.

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MICE professionals

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4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Attracting sponsors is more critical than ever. For starters, they help you offset rising event costs. Encourage partners to sponsor paperless solutions instead.

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36 Ways to Bolster Your Covid Contingency Plan

Smart Meetings

Speakers want to present remotely, and attendees and sponsors are starting to drop off. Do you cancel or continue with your live event as planned? The fact is your event deserves to be successful despite all the uncertainties in the market. What if travel policies change, and speakers, attendees and sponsors start to cancel?

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Your Ultimate Virtual Event Planning Checklist!

Endless Events

Go about this exactly the same way you would with an AV company for an in-person event. Be educated, ask questions, and look for the best possible deal. In virtual event planning more than ever, technology takes the driver’s seat. The content will be one of the stars of your virtual event. Conclusions.

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The Ultimate Event Planning Guide: How to Plan an Event

Eventtia

First, decide on a primary goal for the event. Sell more of your products/services during the event. Educating your target audience about something. However, you can simply put a rough time frame for the event (i.e. Location: whether it’s an online/virtual or an offline event. Increase brand awareness.

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Future of Networking: 5 Ways to Drive Stellar Connections among Attendees in 2024

Stova

Networking for 2024 Evolution of Networking In the past, networking and education were the twin engines powering successful business events. But today, with the profusion of online content, people can learn from experts without leaving home. Networking is now the main driver of in-person event success.