Advanced Travel and Tourism
OCTOBER 21, 2021
SEO vs. SEM: Important Differences. Since SEO and SEM are often confused, let’s get clear on the differences. SEO (or search engine optimization) is all about organic search traffic. Websites use SEO to target specific keywords and move up on the Google search page without promoting anything. Using an SEM Strategy.
Dana Communications
JANUARY 23, 2024
To optimize your SEO, make sure you determine and filter these all-important terms into your blog – get noticed by as many people as you can. Know When to Quit Blogs are not books or reports. For more results-driven marketing ideas, reach out to the tourism marketing experts at Dana Communications. Read reviews. Talk to locals.
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Tourism eSchool
JANUARY 14, 2023
Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.
Tourism eSchool
JANUARY 10, 2023
Does your Tourism brand have a YouTube channel but you haven’t looked at it in awhile? So you can see YouTube has the attention of your potential customers, but where does it fit in with the marketing of your tourism brand? This would be any up-to-date, professional videos of your Tourism Business or Destination. New to YouTube?
Tourism eSchool
JANUARY 14, 2023
From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. To help guide you to make the right decisions regarding your marketing investment we have outlined 5 guiding principles below.
Tourism eSchool
APRIL 30, 2020
COVID-19 Immediate Response Action Plan for Tourism Businesses. On top of Australia's bushfires at the start of the year COVID-19 is bringing the tourism industry to its knees, not just here in Australia, but globally. Do what you can to keep them on the books and connected with your business until this crisis is over.
Tourism eSchool
JANUARY 15, 2023
Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Trust that your tourism experience will be what they expected. Can customers easily find the information they need and/or book online? Trust that their money will be well spent.
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