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Interface Tourism Spain
JUNE 27, 2022
Instagram, the main social network of inspiration for the Spanish traveller. Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this social network is among the most used globally, along with Facebook and Whatsapp.
Interface Tourism Spain
APRIL 12, 2023
Journalism or influencers: the means of inspiration for travelers All the news Back to newsroom A “battle” that is still debated: journalism or influencers, which is most effective for the communication of a brand? A growing audience Social networks grow exponentially.
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AltexSoft Travel
JULY 14, 2022
In the last few years (and especially after the pandemic), travel trends have dramatically shifted and multiple studies prove it. TripAdvisor‘s “Travel in 2022: A Look Ahead” Report. Moreover, half of Gen Z respondents said they want to get out of their comfort zone and crave a sense of risk and excitement while traveling.
Solimar International
NOVEMBER 9, 2021
Travel storytelling must be at the heart of any digital destination marketing strategy. This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Why Storytelling Matters?
Traveler's Q
SEPTEMBER 28, 2023
Digital Event Branding Digital event branding has become increasingly vital in today’s virtual world where the majority of events take place online. With the rise of digitalization, event organizers now have to focus on creating a strong online presence that aligns with their brand.
Tourism eSchool
DECEMBER 2, 2022
Social Media has introduced a new level of individual influence; where people can establish and contribute to global communities that can’t possibly be matched in the physical world. People have been able to generate credibility online, through creating content that speaks to niches and embracing two-way relationships.
Interface Tourism Spain
MAY 30, 2022
Covid-19 has had a p rofound impact on worldwide society in every sense, especially on traveller preferences in their destination decision- making. As a result, many travellers have factored in wellness and health-related options in their destination choice. This trend is supported by various studies.
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