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Creating Leaders The Ritz-Carlton Way

Smart Meetings

In 1996, Disney Institute launched to teach the highly successful Disney approach for customer satisfaction (or guest happiness, as Disney culture calls it) to managers and executives in a range of industries far removed from hospitality—like health care, automotive and retail.

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Good, Fast, Cheap: A Broken System Reevaluated

Smart Meetings

There are now multiple ways to create the visuals and elaborate presentations that make audiences’ jaws drop—just as a computer programmer has multiple ways and tools to program a website. And with this new technology comes an easier learning curve.

MICE professionals

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Business Travel Has Changed, and So Have We. Everything To Know About the Relaunch of Business Traveler

Business Traveler USA

Now available through several media channels, including a monthly print magazine, television show and daily website articles, Business Traveler is an essential travel companion. What’s changed?

Travel 98
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Five Ways Influencer Marketing Is a Game-Changer for Events

Convene by PCMA

We have seen success in driving website traffic using micro influencers for events like SUPERZOO , AAPEX for the global automotive aftermarket industry, and IFT FIRST for science of food professionals. Find a more qualified, new audience.

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How to Create a Winning Thematic Campaign

Creative Group Inc

That’s why communicating it across touchpoints like via e-mail, app notifications, websites, videos , dimensional mailings, and more is important. Take “ Big Win ” for instance – a theme created for a global automotive company that wanted a virtual gameshow-like reward experience.

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Good, Fast, Cheap: A Broken System Reevaluated

Smart Meetings

There are now multiple ways to create the visuals and elaborate presentations that make audiences’ jaws drop—just as a computer programmer has multiple ways and tools to program a website. And with this new technology comes an easier learning curve.

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Your Guide to an Impactful Campaign Kickoff

Creative Group Inc

Also, be sure to inform your group where they can find more details after the kickoff (like a campaign website). In the case of pre-launch activities for a major automotive client, Creative Group incorporated video in a communication blitz for their Agents of Excellence program.