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7 Ways to Create Immersive Mobile Event App Experiences

Stova

This article highlights seven ways to create immersive mobile event and conference app experiences that level-up attendee engagement, networking, learning, and event ROI. What are mobile apps for events and conferences? With apps in hand, attendees can provide feedback as soon as a session ends.

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4 Ways to Add Value to Sponsorship Packages

Stova

The article also helps you make the most of these trends to garner incredible sponsors for your upcoming events. You’ll discover: Sure-fire tips for packages to endear your sponsors to attendees Innovative tools that make it easy for prospective partners to say YES! Action Steps: Let automation lend a hand. Forget plastic, too.

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The Top 10 Questions to Ask When Buying Event Management Software

Endless Events

Likewise, it will be a lot more important to have a hefty suite of event promotion tools for an external event than for an internal event. Consider INBOUND: A 25,000+ person annual flagship marketing event produced by the marketing automation company HubSpot. A customizable event agenda module. CRM software.

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6 Ways to Drive Success with ROI Technology

Smart Meetings

Engagement tools like smart tags and mobile event apps generate a goldmine of data. Using real-time analytics platforms, planners can passively track activity and gain a clear picture of event performance in real time. Savvy companies use data gleaned from events to improve other pieces of their sales and marketing programs.

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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

The right shows attract your best customers and prospects. Attend shows that attract your best prospects. Car companies invite prospects to customize their dream car in a virtual environment and see how it looks before they make buying decisions. Your primary goal will guide your strategy and keep your team on track.

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3 Steps to Proving the Value of Trade Show Marketing

Stova

Educate customers and prospects? Make a list of all your potential event goals. For example, how many quality prospects will you add to your database? Attendee tracking and beacon technology for events help personalize the journey. Want to quantify success throughout the event lifecycle? Increase sales?

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Below is a comprehensive, but by no means exhaustive, list of tools that can assist you in measuring and attributing event ROI. CRMs Customer relationship management systems (or CRMs) are the backbone of the modern event marketer’s strategy. They enable businesses to manage relationships with current and prospective customers.