Convene by PCMA

DECEMBER 26, 2023

As such, I will leverage the power of in-market influencers in our international campaigns to effectively localize content, engage prospects, build brand equity and increase conversions. “I This will enhance my ability to formulate original ideas and write even more compelling copy. “I Businesspeople are consumers too!

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Gavel International

SEPTEMBER 11, 2023

Reading Time: 6 minutes If you work in business-to-business (B2B) sales, chances are good that you have used, or at least encountered some form of artificial intelligence (AI) while doing your job. 64% of B2B marketers consider AI a valuable asset to their marketing and sales strategies. ( This is an area where AI offers benefits.

B2B 52

B2B Prospect Social Media Technology 52

Gavel International

MAY 8, 2023

Reading Time: 4 minutes The recent evolution of digital marketing’s relationship with business-to-business (B2B) sales and marketing strategies can seem confusing. Buyers, including B2B buyers, want personalized marketing and sales content. You can target online ads on LinkedIn and other applicable social media platforms, as well.

B2B 52

B2B Marketing Marketing Automation 52

Gavel International

DECEMBER 4, 2023

These are the types of questions to ask when creating buyer personas, especially for business-to-business (B2B) efforts. Business-to-business (B2B) pain points arise in their working life, not their personal life. Typically, these prospects must find a solution to the pressing problems to benefit their organization in some way.

B2B 52

B2B Prospect Automation Social Media 52

Stova

MAY 11, 2023

The right shows attract your best customers and prospects. Attend shows that attract your best prospects. Effective B2B trade show marketing begins well before the opening session and extends long after the show floor closes. Engage on social media, too. Step 3: Keep everything on track.

Trade Show 52

Trade Show Marketing Marketing Prospect 52

Gavel International

JULY 6, 2021

Did the prospect choose a different solution? Was the prospect really as qualified as I thought they were? Salespeople have a great deal to juggle: finding new opportunities, qualifying these prospects, building relationships, and keeping current customers engaged. Enhance Prospecting and Qualifying Skills.

Prospect 52

Prospect Automation B2B Social Media 52

Stova

APRIL 20, 2023

Engagement to drive interactions, from social media to Q&A’s, voting, messaging, ratings, photo sharing, surveys, gamification, and more. Events historically take the largest slice of the annual B2B marketing budget. With apps in hand, attendees can provide feedback as soon as a session ends.

Event Apps 52

Event Apps Registration Networking Events 52