The MICE Blog

JANUARY 15, 2024

Fast forward to 2023, and START Summit attracted over 6,000 participants and featured 150+ speakers. Afterwards I spoke with Jan Bohe, Managing Director Communications and Chiara Britschgi, Head of Public Relations from START Global and here I share the insights with you. Gallen There are about 1,500 rooms in the city of St.

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Conference Advertising Speakers Communications 265

Endless Events

JULY 6, 2020

You can also get in touch with your audience before, and further develop that sense of community that is so paramount. This means better sponsorship opportunities, increased value for your organization, and networking opportunities all across the globe. But on the other hand, you still need to keep your target audience in mind.

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Virtual Events Event Marketing Marketing Marketing 307

Eventtia

SEPTEMBER 9, 2022

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Build anticipation by leveraging event speakers and performers.

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Social Media SEO Public Relations Events 62

Convene by PCMA

JANUARY 12, 2023

He encourages organizers to thread networking opportunities throughout the event experience rather than confining them to networking lounges or receptions. Consumers today are making decisions based on a broad set of digital networks — but they’re not doing so in isolation. Experiential Activations, Continued. On the Web.

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Logistics Sustainability Events Public Relations 105

Stova

JUNE 30, 2023

Identify Your Target Audience Before diving into marketing tactics, identify and understand your target audience. This information will guide your marketing efforts and enable you to craft compelling messages that resonate with your audience.

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Registration Marketing Marketing Social Media 52

Convene by PCMA

OCTOBER 31, 2022

As a result of a marketing campaign that constantly evolves to reflect market forces, the shifting media landscape, and changing audience behaviors, IBIE’s attendance has continued to grow over the last few editions — including at its most recent event, Sept. Robust influencer marketing activities.

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Marketing Marketing Retail Public Relations 98

Bizzaboo

DECEMBER 4, 2023

The event planning team collaborates with marketing to create compelling content that resonates with the target audience. Lead Generation and Follow-up During the event, the event planning team facilitates opportunities for lead generation through networking sessions, product demonstrations, and interactive workshops.

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B2B Event Planning Conference Logistics 59