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Instagram, the main social network of inspiration for the Spanish traveller

Interface Tourism Spain

Instagram, the main social network of inspiration for the Spanish traveller. Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this social network is among the most used globally, along with Facebook and Whatsapp.

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Making Your Brand Stand Out: The Importance of Event Branding in a Competitive Landscape

Traveler's Q

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants.

MICE professionals

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Hubilo’s Events Reimagined delivers a Netflix event experience and presents the next generation of virtual and hybrid events

The MICE Blog

In the past 18 months, we’ve seen a rapid evolution of virtual events regarding event technology platforms and online experiences. It had world-class online entertainment by Drag Taste, prominent industry and non-industry speakers, with the headline speaker Gary Vaynerchuk. To hook and WOW audiences.’ .

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Storytelling and Digital Destination Marketing – Why is it Important and What to Consider

Solimar International

This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. A good travel story will ignite a target audience reader’s imagination, and make them lose himself in the story.

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A Destination and Tourism Business’s Guide to Working with Digital Influencers

Tourism eSchool

Social Media has introduced a new level of individual influence; where people can establish and contribute to global communities that can’t possibly be matched in the physical world. People have been able to generate credibility online, through creating content that speaks to niches and embracing two-way relationships.

Tourism 52
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Journalism or influencers: the means of inspiration for travelers

Interface Tourism Spain

The growing figures of social networks, the difference in costs (now not so disparate) and the fall in media audiences still reluctant to embrace the new channels of diffusion, offered solid arguments to start investing. A growing audience Social networks grow exponentially.

Travel 52
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How to Develop an Effective Content Strategy for Events

Eventtia

Then, on the event day, it increases audience excitement. A content strategy is a set of messages you share with a target audience throughout organizing the event. Know your audience and their pain points. After you clarified the goal of your content strategy, it’s time to think of your audience and their needs.