Smart Meetings

OCTOBER 7, 2021

For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. More : How to Create a COVID-era Event Marketing Plan. By definition, hybrid meetings are a mixed bag.

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Event Marketing Marketing Marketing Events 289

Bizzaboo

JANUARY 23, 2023

After all, event marketers agree that email marketing is the most effective channel for promoting events. In this post, we’ll examine the elements of event marketing webinar email subject lines and what you should keep top of mind to ensure you write the best webinar subject lines for every email you send out.

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Registration Event Marketing Marketing Marketing 97

Endless Events

AUGUST 31, 2018

Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Gain the trust of your audience by learning the ropes and getting an event planning certification.

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Certification Virtual Events Event Planning Trade Show 212

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

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Event Marketing Marketing Marketing Social Media 98

Bizzaboo

AUGUST 7, 2023

Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience.

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Registration Social Media Events Advertising 92

Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, event marketers are challenged to stand out. Put social posts and other UGC to work to sell your event and drive registrations.

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Event Marketing Marketing Marketing Affiliate 98

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. SEAMLESS REGISTRATION PROCESS.

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Benefits Attendee Registration Audience 303

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Event Marketing Marketing Marketing Trade Show 98

Endless Events

MARCH 24, 2022

There are no one-size-fits-all best metrics for event planners. While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Registration & Attendee KPIs. Number of total registrations. Happy planning!

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Smart Meetings

JANUARY 4, 2024

No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions and more. alone, optimizing event email campaigns for mobile will increase the likelihood that recipients will engage with the content and take action.

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Marketing Marketing Social Media Advertising 264

Bizzaboo

JUNE 20, 2022

Virtual events are still new. How do you build a virtual event pricing strategy? That’s why some virtual event planners offer downloadable activities to keep the kids busy. Attendees can multitask less and engage more deeply with the virtual event experience. Who should pay for what?

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Virtual Events Sponsors Certification Events 87

Eventtia

MAY 20, 2022

That same customised merch from the physical event can create that physical, tangible, touching experience that’s removed from the virtual event. A physical goodie bag for a virtual event helps viewers engage more. The results of putting physical merch in the hands of virtual event attendees speak for themselves.

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Virtual Events Conference Events Banking 77

Endless Events

MAY 20, 2022

Let’s talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtual events, hybrid events are complex, versatile, and hard to budget for. Hybrid Event Budgets: How Much? Event Marketing. AV & Production.

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Social Media Virtual Events Audience Events 348

Social Tables

OCTOBER 20, 2022

But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow? We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike.

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Registration Virtual Events Advertising Social Media 158

Smart Meetings

JANUARY 6, 2022

We have a strong opportunity to deepen the process of hosting in-person, hybrid and virtual events and are excited to be able to better support meeting planners and event organizers while offering a wider range of products and experiences,” he said in a statement. More : 8 Ways to Measure Virtual Event Performance and ROI.

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Platform Financial Services Registration Virtual Events 264

Convene by PCMA

AUGUST 29, 2022

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. Sixty-four percent of marketing leaders say they’re only moderately or not at all effective at executing virtual events that deliver value to the organization.

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Event Marketing Marketing Marketing Healthcare 84

Eventtia

FEBRUARY 22, 2023

Organizing virtual events has become a popular way of connecting with people and sharing information. With the advancement of technology, there are now several sophisticated platforms that have all the features necessary to successfully organize, host and manage virtual events. What Is Virtual Event Software?

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Virtual Events Platform Registration Trade Show 48

Bizzaboo

SEPTEMBER 19, 2022

The rise of virtual events that are free to attend and don’t require any travel. However, the fact that event attendance may be down doesn’t mean event marketers should assume their next conference or workshop will be sparsely attended. The key to getting people to your event? Source : Gartner.

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Event Marketing Conference Marketing Marketing 104

Eventtia

NOVEMBER 17, 2022

Whether it’s a yoga session, interactive panel discussion or virtual conference, the popularity of virtual events has exploded and it’s paving the way for new forms of communication and collaboration. To help you get the most out of this, we’ve drawn up this short guide to answer all of your questions on virtual events.

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Virtual Events Online Events Networking 62

Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing.

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Event Planning Virtual Events Events Audience 347

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

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Event Marketing Marketing Marketing Platform 98

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 106

Marketing Marketing Trends Virtual Events 106

Bizzaboo

MARCH 20, 2023

sizzle reels, on-demand video) Not sure where to start researching the best event website builder? Event organizers can create customized, beautifully branded websites any way they’d like — using no-code design, leveraging prebuilt templates, or choosing to build from scratch.

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Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

sizzle reels, on-demand video) Not sure where to start researching the best event website builder? Event organizers can create customized, beautifully branded websites any way they’d like — using no-code design, leveraging prebuilt templates, or choosing to build from scratch.

Website 52

Website Event Marketing Planner Marketing 52

Smart Meetings

APRIL 25, 2024

The delivery of the content virtually is its own thing and not just a watered-down version of the in-person version.” AI Influence on Virtual Platforms Just as in the rest of the world, AI is transforming virtual event tools. RingCentral sees itself as an AI-first communication platform.

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Platform Production Audience Communications 130

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. your speaker).

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Event Marketing Marketing Marketing Social Media 62

Alcor Mice

JANUARY 26, 2021

Since then, companies have continued exploring different ways to create a perfect virtual event. According to Bizzabo, as much as 93 % of event marketers have incorporated virtual events into their strategy for 2021. It is clear that virtual events are here to stay for the foreseeable future.

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Virtual Events Social Media Registration Rehearsal 52

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

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Marketing Marketing Audience Social Media 296

Endless Events

MAY 5, 2022

Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. In-person events have a notoriously big carbon footprint and produce a lot of waste.

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Traveler's Q

NOVEMBER 2, 2023

Events have evolved significantly over the years, and technology has been at the forefront. Event technology has become an essential aspect of planning and executing successful events. The Benefits of Using Event Technology Event technology has become an essential component of modern-day events.

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Event Technology Technology Technology Social Media 130

Smart Meetings

JULY 21, 2022

I also think there are quite a few founders ready to get out of the market after the peak and go spend some quality time with their money family,” he concluded. I think the pendulum will end where virtual events are a bigger part of the pie than before Covid.”. A Targeted Approach. In-person builds intimacy and converts deals.

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Platform Meeting Virtual Events Remote 246

Endless Events

MAY 12, 2022

What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more. Event Planners Have To Prove Event ROI.

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Planner Events Virtual Events Trade Show 320

ITA Group

APRIL 27, 2021

Event Marketing ROI: A Roadmap to Prove User Conference Experience ROI. There are so many sources and places for data to be generated—including registration, apps, event marketing campaigns, CRMs and more. . Do you have data? You undoubtedly do. And I’d bet others in your organization do, too. And that’s a shame.

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Event Marketing Conference Marketing Marketing 59

Social Tables

SEPTEMBER 14, 2021

Prepare for and market event registration. Outline the entire registration process in great detail. Planners should know exactly when registration will open, how long it will be open, and precisely how many tickets or spaces are available. Are they asking questions about the event topic or specific event details?

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Social Media Registration Virtual Events Audience 176

Tembusu Events and Communications

APRIL 28, 2021

Why are live-streams gaining in popularity on virtual events? Most of us are no longer strangers to live streams on virtual events as it has gradually become the new standard in holding large-scale events in the new-normal. Pre-event preparation. What are the right tools and platforms for a livestream?

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Virtual Events Social Media Events Audience 52

Eventtia

APRIL 22, 2024

Choosing the right event ticketing platform can be a game-changer for event managers. One can use ticketing solutions for multiple purposes, including setting up landing pages, creating registration forms, generating invoices, sending automated emails, and more.

Platform 62

Platform Registration Automation Events 62

Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Virtual Event Statistics.

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Marketing Marketing Trends Virtual Events 106