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Experiential Events: The Most Powerful Marketing Tool

Endless Events

This is great news for event marketers and planners who can plan experiential eventsevents that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

Marketing 296
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3 Lessons for Planners from Global Meetings Industry Day

MeetingsNet

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Planner 105
MICE professionals

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Making Your Brand Stand Out: The Importance of Event Branding in a Competitive Landscape

Traveler's Q

It is essential to ensure that the website design aligns with the event’s brand identity and conveys its essence to potential attendees. Therefore, a carefully crafted website design can be a key asset in creating a memorable and successful event.

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Tips for Choosing the Right Event Management System, Event Partners and More

Endless Events

Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track. While the idea isn’t too far-fetched, that’s the wrong approach if you want to make your event meaningful. How Event Apps are Done. Is it event technology?

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Mastering the Art of Event Technology: Expert Tips for Making Your Next Event a Success

Traveler's Q

However, mastering the art of event technology is critical to planning and hosting a successful event. This article will share expert tips and advice for using technology at your event, highlight the latest event tech trends, and provide a handy event tech checklist to make your next event a roaring success.

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Event Tech Trends to Watch in 2019

Meeting Tomorrow

Tracking event industry trends is a favorite activity here at Meeting Tomorrow. After sifting through all the noise, we wanted to highlight three trends that you should expect to see on the rise this year, and one surprising trend that might be on the decline. Rising: AR/VR at events. Final thought.

Trends 57
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Future of Networking: 5 Ways to Drive Stellar Connections among Attendees in 2024

Stova

This article explores the latest networking technology and trends that are transforming how professionals engage and connect. Networking for 2024 Evolution of Networking In the past, networking and education were the twin engines powering successful business events. The trouble is event data has been challenging to gather offline.