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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Hybrid Event Marketing Strategies and Ideas: The 2022 Guide

Eventtia

Leverage different platforms: social media, email notifications, push notifications, mobile event app, and so on to connect the two aspects of the event together. On the one hand, the in-person aspect of your event will naturally be more costly to host: venue rental, catering, insurance, and so on. your speaker).

MICE professionals

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6 Ways to Drive Success with ROI Technology

Smart Meetings

Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. Engagement tools like smart tags and mobile event apps generate a goldmine of data. The reason?

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The Top 10 Questions to Ask When Buying Event Management Software

Endless Events

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. A customizable event agenda module. A branded event app. CRM software.

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Event Strategy: The Guide for 2023 and Beyond

Bizzaboo

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

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Everything you need to know about planning events with purpose

Endless Events

Determining what’s in it for event goers is key to a remarkable event. Authenticity is a vital component of forming that connection and getting prospects excited about the event. Create a purpose-focused event structure. But, you’ll also find digital event apps useful in general when planning events with purpose.

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The Ultimate Guide to Event Sponsorship for 2023 and Beyond

Bizzaboo

In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. What Event Sponsorship Is.