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Event Marketing Study: ‘Now Is the Time to Regain Your Footing’

Convene by PCMA

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. The CMO Council defines “NextGen” events as spanning different formats (virtual/webinar, in-person, and hybrids), as well as types (e.g.,

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The Return to Innovation Is On the Horizon

Smart Meetings

While RSAC, C2 Montreal, Coachella, and SXSW have been leading tentpole events in third-party portfolios, there is a growing demand for new options. Clients are looking for visionary events beyond the most expected ones. Sponsors can also drop white papers at expos, and attendees can receive mobile badges when they enter a venue.

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10 Tips for Pharmaceutical Events

Endless Events

Regular events are one of the best ways to boost your pharmaceutical brand. Whether you’re hosting a training, conference, product launch, board meeting, peer dinner, or investigator meeting, high-quality pharmaceutical events can put your business on the map. Ensure your event doesn’t conflict with any of these guidelines.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Check out this comprehensive list of the best event agencies in the United States and Canada. According to The state of in-person B2B conferences report , 80.4% of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9%

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6 Steps for Mapping a Meaningful Event Attendee Journey

Bizzaboo

Your words set the stage for an event they will want to attend. Lastly, tease, hint, and share sneak peeks through pre-event marketing strategies. Create excitement and get attendees talking before the event even starts. Registration and Onboarding Offer easy, personalized event registration.

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Best Bizzabo Alternatives and Competitors in 2024

Eventtia

When comparing alternatives to Bizzabo, we’ll look at crucial features like online registration, attendee management, event marketing, on-site check-in, mobile app, engagement tools, networking, virtual and hybrid event support, and data analytics. Aligning these with your event goals is key for success.

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Best Stova Alternatives and Competitors in 2024

Eventtia

The company’s comprehensive suite of tools and features addresses the needs of various event types, from small gatherings to large-scale conferences and exhibitions. Whova Whova is an all-in-one event management software founded in 2013 by Yuanyuan (YY) Zhou, a Chinese-American computer scientist and entrepreneur.