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New ESPA Event Servicing Certification Debuts

Smart Meetings

To ensure that those support networks are skilled in current best practices, a new Event Service Professional Certification (ESPC) from Event Service Professionals Association (ESPA) will help everyone sleep easier at night. Read More : Event Profs Slated for Upgrades with New Certifications, Training Programs.

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Defining the Types of Incentives

ITA Group

Defining the Types of Incentives. With all the terms regularly referenced when talking incentives, figuring out what to use when and what it’s called can seem daunting. How do you define incentive? An incentive is an award that motivates or drives an individual to do something or behave in a certain way.

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2021 Predictions for Building the Best Channel Partner Programs

ITA Group

How does your PRM, Enablement, Portal, TCMA, MDF, Incentives, Communication, Channel Manager Interactions, Recruitment, Onboarding, etc. This shift is due to the changing relationship between vendors and partners. It’s become a relationship where both parties, the vendor and partner, must find value.

Vendor 66
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35 Must Attend Events For Event Planners in 2020

Bizzaboo

A premier B2B event in the Baltic Sea Region for the meetings industry that will accelerate the interest in, and demand for, holding meetings, incentives, and conferences in the area. Global Meeting and Incentive Travel Exchange. The ultimate training conference on the ultimate marketing discipline: experiential marketing.

Planner 115
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How to Create Relevance & Personalization in Channel Partner Programs

ITA Group

Here’s what I mean by focusing on elements you can add to segmentation analysis that would help increase engagement and sales: Characteristics That Help the VENDOR Sell More. Which area should I build more training and enablement?”. Certifications. Products/Solutions sold on top of vendor elements. Rewards and incentives.

Vendor 84
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The Ultimate Sustainable Event Management and Planning Checklist

Bizzaboo

Train all team members and stakeholders on ESG and appoint an ESG leader to ensure follow-through and policy adherence. ☐ Check out the Events Industry Council’s Sustainable Event Standards (EIC-SES) and consider pursuing EIC-SES certification. ☐ Partner with venues and vendors with third-party sustainability certifications (e.g.,

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Best Channel Partner Performance Metrics to Monitor

ITA Group

Training Engagement/Certifications Attained. Core Brand Training Pieces (think pieces you want everyone to know about). These analytics help track progress toward goals, prepare for future growth, adjust sales compensation, award incentives and bonuses, and identify any strategic issues. Sales & Earnings Metrics.