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Case Study: Adrian Segar – “Conferences that work”

Conferences that Work

Here’s an independent review of my conference design work, published as a case study in Chapter 25—Designing and Developing Content for Collaborative Business Events—of the book The Routledge Handbook of Business Events. Tip: The hardback version is expensive, the ebook is a quarter of the hardback cost.)

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5 Ways to Build Community Loyalty

Smart Meetings

So, how can we implement innovative ideas and audience-focused design thinking to plan events that create a magnetic communal experience that is personalized to each attendee? Offer Personalization Before, During and After the Event Engaged attendees are actively involved in designing their event experience.

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Three better alternatives to the conference lecture

Conferences that Work

Ah, the ubiquitous conference one-hour lecture. As an example I’ll use a three-day conference I’m currently designing. Here are three session formats we’re using for the middle of the conference arc. In my experience, each of them is far more effective than a traditional conference lecture.

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Panels as if the audience mattered

Conferences that Work

I’m in San Antonio, Texas, having just run two 90-minute “panels” at a national association leadership conference. As each panelist gave their talk, I allowed questions from the audience, and, as I should have expected, each panelist’s five minutes expanded (by a few minutes) as they responded to the questions.

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Five reasons NOT to use a Conferences That Work meeting design

Conferences that Work

I’ve been promoting the Conferences That Work meeting format for so long, that some people assume I think it’s the right choice for every meeting. two meeting types and three situations when you should NOT use a Conferences That Work design: — Most corporate events. Well, it’s not. Here are (drum roll!)

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Becoming a writer

Conferences that Work

And then in 2005, twenty-eight years later, I felt compelled to write a book about the new ways I’d developed to design and lead conferences that became what the participants wanted and needed. I would need every scrap of my conviction about the importance of peer conferences to persist in what followed. and the how?

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#FICP Just Pulled Off a Masterclass in Creating Meaningful Connections

Smart Meetings

When more than 750 financial and insurance conference professionals converged at JW Marriott Orlando Grande Lakes the first week of November for FICP Annual Conference 2018, the message that event professionals need to move from simply managing logistics to helping people make meaningful connections was loud and clear in word and deed.

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