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12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

You could promote your event on social media, in industry publications, and through email marketing. What value will attendees get from attending? Prospective registrants will want to know how they will benefit from attending the event, and the clearer their understanding, the more likely they will attend.

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5 Small Event Tweaks to Create Big Returns

Convene by PCMA

There’s a growing appetite for more customized and curated attendee experiences that create a sense of community and connection. map out the attendee journey and identify key touchpoints where activations can be implemented. It could be that some ideas require resources from a partner or sponsor to execute.

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8 Reasons to Gather at In-Person Events

Convene by PCMA

As news of escalating infection rates from the COVID-19 variant hit, attendees, exhibitors, and other show stakeholders understandably started to get spooked. If your exhibitors, sponsors, and stakeholders are expressing doubt that attendees will show, the following findings — based on Freeman’s Aug. Then came the Delta variant.

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Your Complete Guide To PR For Events

Eventtia

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Public relations works to generate positive buzz around your brand and events.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Their creative approach goes beyond traditional signage, offering options for streaming keynote sessions, integrating sponsor scrolls, advertisements, event agendas, and announcements into a unified display. We intercept and engage prospects and customers anywhere they congregate in large numbers.