Creating Personalized Experiences at Large-Scale Events
Convene by PCMA
JANUARY 8, 2024
Convening Leaders attendees in the Monday session, “Facilitating Curated Event Experiences: How Thinking Small Delivers Big Returns.” She also pointed to CES, happening this week in Las Vegas, where docents take brand leaders on tours to point out the most innovative technologies on the trade-show floor. “It
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