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It’s Time to Harness AI for Event Success

Convene by PCMA

While generative AI is where much of our cultural conversation has centered lately, reactive or ranking AI, which uses machine learning to recognize data patterns, already has transformed the event landscape — and much of our lives. If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Vice versa?

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5 Tips for Selling Your Event’s Host Destination

Convene by PCMA

“We’ve been encouraging business travelers to come early and stay late for years,” said Rose Horcher, vice president of client services at Choose Chicago, by highlighting the city’s “world-class restaurant scene, architecture, and cultural spaces, including over 200 live theaters.” Bring the Culture in. Prioritize DEI.

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What I Wish I Knew in College: Destination Marketing Advice

DCI

For many college graduates, entering the workforce is a daunting prospect, but we’ve been there and want to share some advice to help guide you to success. As Elizabeth Borsting, an account manager at DCI, noted, “I really was unaware of all the opportunities available in Public Relations, from food and wine to travel and tourism.”

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Agency Location Description 160over90 New York, NY 160over90, an award-winning cultural marketing agency within the Endeavor network, boasts 800+ thinkers, doers, and makers globally. With a passionate and entrepreneurial culture, the agency boasts a diverse skill set. Want to see your event agency in this list? Submit it here.