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Alternatives to Twitter

Conferences that Work

Since Elon Musk’s purchase of Twitter on October 27, 2022 , its status as a stable social media platform seems to be rapidly imploding. Twitter has already transformed once, becoming more about breaking news than engagement as I describe in my post: Why 2017 was a tipping point for Twitter. Why should you care?

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2018 Event Marketing Trends

Endless Events

That’s the bottom line for Facebook’s change, so sticking to it should ensure you’ll stay seen on the social network for a long time. By gamifying the survey experience and utilizing social media, you can do just that. We have a plan and its simple: become more engaging. Click To Tweet.

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A Destination and Tourism Business’s Guide to Working with Digital Influencers

Tourism eSchool

The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media. Digital influencers can be found on numerous platforms, including Social Media (Instagram, Facebook, Twitter, Instagram, Pinterest) and Blogs.

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Airline Marketing and Advertising Use Cases from American Airlines, Ryanair, Air France, and Others

AltexSoft Travel

Useful content to promote budget destinations. To enhance this idea, Ryanair utilizes its blog to promote certain destinations to its audience as recommended budget routes, rather than promoting the services themselves. Integrating social networks as a part of travel experience. So did American airlines.

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The Top Benefits of User-Generated Content: Why UGC Is Important for Your Brand

Crowdriff

While there are many tools marketers can use to promote their brand, one of the most potent is certainly user-generated content (UGC). Your brand’s biggest fans are snapping photos, writing reviews, and publishing blog posts promoting your products or services — often without any prompting.

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9 Standout Examples of UGC Marketing Campaigns

Crowdriff

By creating the #ExploreGeorgiaPup campaign , they featured photos of dogs from locals and visitors on social media, and encouraged people to share their own pup photos. The right social network. They even sourced travel tips to create pet-friendly travel guides for various locations! The interests of their target market.