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Marriott Announces ‘Bridging the Gap’ Program to Support Minority Franchisees

Smart Meetings

Marriott will focus on aiding prospective hotel owners who are Black, Native American, First Nations, Hispanic, Latino or women. . The fund will reduce application and royalty fees, which can be as high as $120,000, provide investment to secure franchise agreements and offer training at a discounted rate.

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How To Integrate Events Into Your Revenue Marketing Strategy

Eventtia

Compared to traditional marketing, which focuses primarily on brand and product promotion, revenue marketing offers a holistic approach that enables the marketing, sales, and CS teams to exchange data and personalize the experience of their leads, prospects, and customers. Revenue marketing flips the script to focus on what customers want.”

MICE professionals

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17 Outstanding Event Marketing Examples

Bizzaboo

Event marketing is a direct way of forming new connections, providing learning opportunities, and creating memorable experiences for prospects and customers. Whereas user conferences focus on engaging customers, nurturing prospects, and building thought leadership — publisher conferences are revenue drivers for media companies.

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How To Leverage Your Virtual Corporate Events For Greater Results

Eventtia

Online training/education event. This type of event can come in many different forms and for different purposes: traditional classes, workshops, certificate training, new employees onboarding, and so on, but the bottom line is that these events are focused on learning. Online trade shows and exhibitions.

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MICE Industry’s Role in Tourism Development

Alcor Mice

The MICE market refers to a unique form of the tourism industry that is dedicated to the planning, booking, and facilitating of conferences, seminars and other related events. EDUCATION AND TRAINING IN HOSPITALITY SERVICES. If left untended, this may potentially hinder job creation prospects. Attractions.

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The Complete Guide to Event Marketing for 2024

Bizzaboo

You can use different types of event marketing strategies — including emails, ads, and social media — for various events ranging from small-scale gatherings like workshops and seminars to large conferences, trade shows, product launches, and even virtual events. Webinars are cost-effective and can reach a broad online audience.

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91 Invaluable Sales Training Resources for 2021

ITA Group

91 Invaluable Sales Training Resources for 2021. That requires an incredible amount of training. And that sales training is never over. Share this list of sales training resources with your team to keep them razor sharp this coming year. You don’t need to reach superstardom to connect with your customers and prospects.