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5 Ways DMOs and EDOs Should Streamline Efforts

DCI

Tourism marketing and economic development marketing are not the same – we know. As destinations are vying to attract new talent away from traditional cities and locations, there is ample opportunity to collaborate to achieve multiple goals all at the same time. Using Storytelling to Promote Place. Where is the synergy?

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10 Steps to Successfully Promote your Tourism Event on Social Media

Tourism eSchool

10 Steps to Successfully Promote your Tourism Event on Social Media. Are you responsible for promoting an event for your business, local community, visitor centre, council or region? If so, social media is a fantastic low cost way to let people know about and book tickets for your event. By Rebecca White.

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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

Obviously, the travel industry has to keep up with customer demand, so today we explore what experiential tourism is about and how travel businesses can capitalize on this strive for exclusivity and adventure. What is experiential travel? 2022 ADVENTURE TRAVEL INDUSTRY SNAPSHOT by ATTA. Experiential travel distribution.

Travel 105
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Facebook Trip Consideration: Everything You Need to Know About Targeting Travelers Earlier

Crowdriff

Back in March, Facebook unveiled its new Trip Consideration feature — and it seems like the world’s largest social network had destination marketers top of mind when designing it. Is it a good fit for your tourism organization? Promote content covering the one-of-a-kind offerings your destination has to offer.

Travel 52
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How Savvy Social Media Managers Save Over 12 Hours a Month with Automation

Crowdriff

Imagine: It’s another typical day on the job, as an all-star social media manager. Your main tourism season is revving up, so this morning, you’re looking for a user-generated pic from an excited traveler to feature as your #PhotoOfTheWeek. Need a photo to promote an upcoming event? However, CrowdRiff is a game changer.

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9 Standout Examples of UGC Marketing Campaigns

Crowdriff

By creating the #ExploreGeorgiaPup campaign , they featured photos of dogs from locals and visitors on social media, and encouraged people to share their own pup photos. They even sourced travel tips to create pet-friendly travel guides for various locations! The right social network. The interests of their target market.

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Best Practice Destination Marketing Principles for DMOs

Tourism eSchool

Marketing a location as a tourism destination successfully comes down to aligning the DNA of a destination (the people and the place), as closely as possible with potential travellers who value and connect with destination’s DNA (your high-value visitor personas: see below). Feeding the Social Beast. Planning Principles.