How to Test Your Assumptions About What Your Audience Really Wants — and Why You Should
Convene by PCMA
JUNE 6, 2022
Megan Finnell, CMP, director, meetings & conferences, MGMA, and Tim Simpson, brand & engagement chief strategist for Maritz Global Events’ Design Studio, speak to EduCon attendees Monday during their session. But after spending $120,000 on a party, the event’s networking scores went down again, she said.
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