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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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The Importance Of Feedback & Follow-Up Meeting After Events

Endless Events

free ticket to your next in-person event). The fastest and easiest way to survey your audience is during the event itself. You can get the host or speaker to do a show of hands, or ask people to use your hashtag to send questions. If your crowd is tech-inclined, you can add the survey to the event app you are using.

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How To Make Marketing Automation Work For Your Virtual Event

Eventtia

Online resources like ebooks, videos, and articles have been popular for a while; however, they don’t replace human interaction. Virtual events erupted in 2020 as they filled the void for in-person events, and they seem to be here to stay. Why marketers need to embrace automated marketing to deliver a modern customer experience.

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6 Steps for Mapping a Meaningful Event Attendee Journey

Bizzaboo

Your words set the stage for an event they will want to attend. Lastly, tease, hint, and share sneak peeks through pre-event marketing strategies. Create excitement and get attendees talking before the event even starts. Registration and Onboarding Offer easy, personalized event registration. Tease, tease, tease!

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21 Must-read Event Manager and Planning Industry Blogs [2023 Update]

Bizzaboo

It equips you with the knowledge and insights to ensure your events align with current trends and expectations. One of the best ways to discover what’s new and trending is by reading event marketing blogs and subscribing to fresh content from event planning websites. Read Now 4. Read Now 15.

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Event Technology: The Ultimate Guide for 2024

Bizzaboo

Advances in data analytics have allowed event planners to track and measure each component of their events — and use that data to iterate and optimize their event strategies continuously. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.

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Event Technology: The Ultimate Guide for 2023

Bizzaboo

Here are some examples of what your event technology stack may include: Event management tools : ticketing and registration, access management, contact management, and event reporting. Event marketing tools : website builder, email marketing tools, personalized registration flows, promo codes, and UTM links.