article thumbnail

3 Steps to Proving the Value of Trade Show Marketing

Stova

Trade shows provide opportunities to showcase your products, drive leads and sales, and stay up to date on industry innovations. Historically, trade shows and other in-person events have taken up the biggest piece of the B2B marketing budget. What is trade show ROI? Pro Tips: Keep it simple.

article thumbnail

6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

40 Outstanding Event Industry Blogs to Follow

Endless Events

Check it out for tips on deploying chatbots and apps right through to understanding how to use event data. The MeetingPlay blog is an exploration of event technology – perfectly fitting for an event app company! Their Event Experts Interview series is also worth a look. Tigris Events.

article thumbnail

Future of Networking: 5 Ways to Drive Stellar Connections among Attendees in 2024

Stova

Pro Tips For big annual trade shows and conferences, facilitate pre-event networking online. Now, attendees expect the same level of personalization at physical events. The trouble is event data has been challenging to gather offline. Event analytics is like Netflix. Participants can choose their experience.

article thumbnail

Best Event Ticketing Solutions and Platforms in 2024

Eventtia

This community serves as a hub for all interactions related to the event, including comments, communications, photos, and social interactions, making it visible and accessible to all members. Pricing Tickets sold for B2B conferences or events are priced at $1 per ticket.

article thumbnail

The Ultimate Sustainable Event Management and Planning Checklist

Bizzaboo

Now more than ever, sustainability is top of mind for event planners because it’s a top priority for event attendees. It doesn’t matter if you’re hosting a team summit, client meet-and-greet, or large trade show — attendees want to participate in events prioritizing a safe, healthy planet. 1 priority, and 31.2%

article thumbnail

Before, During, and After: The Complete Guide to Event Engagement

Social Tables

Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight. A 2020 Bizzabo report showed that over 80% of B2B marketing professionals ranked event engagement as an important KPI for determining an event’s success. Event engagement made simple!