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Do You Need a KPI Event Playbook?

Convene by PCMA

Joe Federbush (right), president and chief strategist for EVOLIO Marketing, talks about how he and his client, Jon Wolff, global events manager for consumer electronics company Lenovo, put together a KPI playbook. What kind of informed decisions are you going to make from that?” What were the outcomes of those meetings?

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The Ultimate Event Strategy Guide 2023

Stova

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

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The Definitive Guide to Event Registration 2024

Stova

Maybe you'd like to automate registration to save time or have an integrated mobile app. Whatever your priorities are, discuss them with your team and keep the top two or three in mind throughout your journey to discovering your next event registration system. Multilingual and multi-payment options help streamline global events.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

Billups New York, NY Billups supports advertisers, agencies and media owners through services and platform technology that make out-of-home as automated and attributable as the most effective digital ads. Brand Connections New York, NY We give shoppers the confidence to make informed purchase decisions.

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Top 27 Event Marketing Tools for Working Smarter

Bizzaboo

The right project management software will ensure you stay organized, easily collaborate with your team members, set appropriate deadlines, finish tasks on time, and track progress throughout the event planning process. Here are three powerful tools that will remove some of the biggest headaches of event planning.

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6 Key Considerations for Surfacing Impactful Event Marketing Data

Bizzaboo

To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. Consider someone registering for our Agents of Hybrid event, says Devin Cleary, VP of Global Events at Bizzabo.

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The Ultimate Guide to Event Analytics and Reporting 2023

Stova

What is Event Intelligence? Simply put, event intelligence is information or data gathered before, during, and after the event that provides insights as to the different micro-conversions and behaviors that transpired at each stage of the event lifecycle.

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