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How To Make Marketing Automation Work For Your Virtual Event

Eventtia

Online resources like ebooks, videos, and articles have been popular for a while; however, they don’t replace human interaction. Automated marketing can initiate and follow-up with customers without having to devote your marketing team to such tasks. A marketing automation platform can be used as a tool to reach these audiences.

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4 Ways to Add Value to Sponsorship Packages

Stova

With so many in-person and online options, they need compelling reasons to travel to your event. People opt for a self-serve, online approach when booking travel, ordering meals, buying concert tickets, registering for events, and more. Action Steps: Let automation lend a hand. Attracting sponsors is more critical than ever.

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6 Steps for Mapping a Meaningful Event Attendee Journey

Bizzaboo

You can create dedicated platforms to maintain a steady flow of messages, insights, and updates — be it a vibrant online community, a discussion forum, or a social media group. Ebooks and guides : Compile event highlights, key takeaways, and in-depth insights into ebooks or downloadable guides.

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Event marketing automation: How can it help your event planning process

Eventtia

Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. Keep reading to learn how marketing automation makes event planning less of a slog. What is marketing automation?

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The Complete Guide to Event Marketing 2023

Stova

We feel it is useful to let you know about the big shifts happening online and offline, so you can market your corporate events, brand activations, client conventions, trade shows, and team-building activities better and more efficiently. Introduction We are all familiar with the adoption rates of social networks and online communities.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Advanced attribution and analytics tools (like Google Analytics and Bright Funnel) can help event marketers keep track of this metric for most online interactions. Example: Someone becomes known to your company by submitting their information to download an ebook. Then, they view an on-demand webinar and attend an event.

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Event Technology: The Ultimate Guide for 2024

Bizzaboo

Fast and personalized post-event follow-up was nearly impossible without automation. According to G2, 70% of marketers say consistent branding is one of the most important things to keep in mind when communicating with customers. Make sure to speak with referral customers and read online reviews about the platform’s reliability.